Adwords Low cpc !
- Thread starter SharkFX
- Start date
appnbot
Junior Member
- May 20, 2020
- 164
- 172
1. SKAGs - Single Keyword Ad Groups (if you don't know what is it, there are plenty guides on the internet)
2. Start with a higher bid, lose some money, give Google some profit, then compare your Ads to the competitors. Work on the quality score - your ad texts should match the needs of the visitors as much as it possible, your landing page should also be on point, better quality score = lower CPC.
3. Test, test, test - different KWs, ad texts, extensions, demography.
4. Time - give your campaigns at least 1-2 months to grow (however sometimes you can have profit after 10-14 days, depends what you promote).
In a nutshell.
2. Start with a higher bid, lose some money, give Google some profit, then compare your Ads to the competitors. Work on the quality score - your ad texts should match the needs of the visitors as much as it possible, your landing page should also be on point, better quality score = lower CPC.
3. Test, test, test - different KWs, ad texts, extensions, demography.
4. Time - give your campaigns at least 1-2 months to grow (however sometimes you can have profit after 10-14 days, depends what you promote).
In a nutshell.
SharkFX
Junior Member
- Jul 5, 2020
- 112
- 6
thank you so much for sharing, yeah im gonna test and see how it goes,
by the way can i use my website directly ? or i must have a landing page ?
appnbot
Junior Member
- May 20, 2020
- 164
- 172
If it's a white hat niche, there's no need to have the landing page, however some niches perform better with the prelander. It really depends on what you want to promote, there's no one best solution. I like to use quality landing page that I am using to gain the trust of the visitors instead of throwing the product at them and order them to do react. The same about black hat niches - if you're cloaking, you don't have to use landing page, but you can if it's profitable in your case. If you're not cloaking and still do BH, the same thing - one niches are better with and other without LP.