adwords cpa vs adwords cpc

M

mazzika1985

Regular Member

Mar 16, 2011

364

49

• Jul 26, 2013

• #1

which is better for high CR
cpc or cpa
did ant one split test between the two options of adwords to get high conversion rate

 

M

mazzika1985

Regular Member

Mar 16, 2011

364

49

• Jul 27, 2013
• Thread Starter Thread Starter

• #2

what ?
no one reply

 

G

grandtotal

Newbie

Feb 12, 2011

21

1

• Jul 30, 2013

• #3

Don't have much experience of CPA bidding, but we opt for CPC as we find it easier to control and we like to keep things simple in AdWords increasingly complicated interface.

 

P

penah

Newbie

Dec 21, 2011

29

7

• Jul 31, 2013

• #4

It works diferrently for different niches/ products/ LP's/ etc. Just test and see. Also, you need big conversion counts to use CPA effectively, or there will be alot of statistical insignificance which will mess it up

 

D

Dirtyminded

Newbie

Mar 1, 2009

36

9

• Aug 1, 2013

• #5

i think cpc is best

 

J

jinsandy

Regular Member

Jun 17, 2008

391

86

• Aug 1, 2013

• #6

if you turned conversion tracking on and you have the conversion to prove it, you would know what a good cpa is.

i assume its for your product, so you can tell whether the cpa goals created are good or not.

 

Z

Zouper

Junior Member

Oct 12, 2011

121

27

• Aug 1, 2013

• #7

depends, for everyone its different. Start with using cpc and then test cpa to see what difference is there for you.

 

M

mazzika1985

Regular Member

Mar 16, 2011

364

49

• Aug 2, 2013
• Thread Starter Thread Starter

• #8

well i am promoting affiliate and i know its hard to using conversion optimizer

and i know its more expensive

so iam confused between the two options

any one has experience with that

 

J

jinsandy

Regular Member

Jun 17, 2008

391

86

• Aug 2, 2013

• #9

mazzika1985 said:

well i am promoting affiliate and i know its hard to using conversion optimizer

and i know its more expensive

so iam confused between the two options

any one has experience with that

Click to expand...

unless you put the conversion tracking on the affiliate's goal page, you will never be able to do cpa buys on google.

 

M

mazzika1985

Regular Member

Mar 16, 2011

364

49

• Aug 2, 2013
• Thread Starter Thread Starter

• #10

jinsandy said:

unless you put the conversion tracking on the affiliate's goal page, you will never be able to do cpa buys on google.

Click to expand...

yes sure i know it is long hard process and nee good tracking system like prosper202
with good vps to get your postback url
but after all that is it worth it or should i still with cpc

 

A

Adbirds

Newbie

Jul 31, 2013

9

1

• Aug 2, 2013

• #11

CPC: cost per click and CPA: Cost per Acquisition as far as Google Adwords is concerned and both are not related or dependant on each other. conversion rate depends on a lot of different things (keyword selection, negative keyword selection ,landing page design, time of running ads (ad schedule) etc.) You can track your conversions through analytics or any other third party tool and optimize the campaign based on the insights.

 

M

mazzika1985

Regular Member

Mar 16, 2011

364

49

• Aug 5, 2013
• Thread Starter Thread Starter

• #12

can any one know how to use hasoffers api to add adwords conversion tracking code and change the url of the offer
is there tutorials for that or simple steps

 

G

grandtotal

Newbie

Feb 12, 2011

21

1

• Aug 6, 2013

• #13

Don't Google make it super hard even impossible to buy traffic in the main affiliate verticals?

 

A

adwordmanager12

Newbie

Jan 2, 2013

28

3

• Aug 8, 2013

• #14

If you would like to get into CPA, then link your webpage to analytics account of your website. Set CPA for the goals that you have set in your analytics account. You can set your CPA bid to be 1.5 times your max CPC bid for starters and monitor your conversions.