Advertising cost

T

Tilko

Regular Member

Nov 9, 2012

431

181

• Dec 18, 2019

• #1

For people doing Adwords for some time now, is advertising cost (cpc, cpv, cpm) in november and december significantly higher than in other months (q1, q2)?

 

D

David.Hind

Newbie

Dec 16, 2019

15

3

• Dec 18, 2019

• #2

its same for me

 

M

MisterXYZ

Elite Member

Jul 5, 2017

2,877

1,344

• Dec 18, 2019

• #3

Because its festive season.

Q4 advertising rates are always higher.

 

FUTUR TIM

BANNED

Aug 1, 2018

1,287

616

• Dec 18, 2019

• #4

Yeah, obviously. Expect the same until after the Chinese festive season.

 

Purush

Elite Member

Jul 12, 2016

6,750

2,427

• Dec 18, 2019

• #5

Tilko said:

november and december significantly higher than in other months (q1, q2)?

Click to expand...

due to black friday effect , most people in buying mood so advertiser wanted to take adv on that.

 

miniblicher

Junior Member

Mar 11, 2019

164

78

• Dec 18, 2019

• #6

Yes it will be higher in the "high" season alot of people are buying christmas pressent now. And alot of websites wants to get a piece of the cake.
So around 2 weeks before blackfriday till after christmas it will be a bit higher.

 

P

Proxy Corner

Junior Member

Aug 1, 2019

110

10

• Dec 18, 2019

• #7

Depends a lot on niche, but yes everyone has time and money to spent so you for sure you will some some rise there.

 

Chris Newman

BANNED

Oct 13, 2018

6,868

6,032

• Dec 20, 2019

• #8

There was Black Friday sales season and currently Christmas and New Year, when maximum ads are put out, hence depending on the niches, at these seasons CPCs may be higher than usual.