A Guide On Finding The Right Domains

RockstarSEO

Power Member
Joined
May 16, 2014
Messages
501
Reaction score
82
Hey Guys,

I hope you have read Nick's post - http://www.blackhatworld.com/blackh...-build-your-own-pbn-under-275-15-domains.html . Its definitely a good thread where you can find info to get domains to get started with a network. This domain contains just a bit of extra information with regards to it.

In this thread I would be focusing on finding the right domains. Many a times you find domains with good PA/DA or good TF/CF and they are actually spammed domains. So you should always check the anchors and backlinks and avoid buying domains blindly with their metrics. Below are 2 examples

2.png

1.png

So lets get started -

Step 1 - Find a domain

You will get details on this from Nick's thread. In short get yourself ready with any domain which is available or you want to purchase from namejet or any backordering service.

In this example i am going to use knockabbeycastle.com

You have to go for the domain which is indexed in google to avoid any risk,


Step 2 - Check the backlinks

Go to Majesticseo or Ahrefs or any other Backlinks tool and look for its backlinks and anchors.

I would be using Majestic

Majestic.png

I then decided to check the pagerank of its top 3 backlinks -

pagerank.png

So the backlinks look like they can hold the pagerank and metrics for the domain. Many times there are domains which have backlinks but PR N/A or 0.

Step 3 - Check the archived data.

Once you have the domain with right metrics and backlinks move on to find whether the domain had a site on it or no . So we logon to http://archive.org/web/

wayback.png

wayback 2.png

So this domain has a website but it doesn't show up in 2014 but in earlier years . Might be a doubtful domain but still worth trying for its price.

site history.png

Benefits of WayBackMachine -
  1. Even if a domain shows up a valid pagerank in other tools you would actually get to know if its real or a 301 or 302 to some other domain in WBM
  2. You know the type of website the domain had so that would help you categorize the domain.
  3. You can also use the content of these websites when you own the domain.
  4. You get the site history.

If you are bidding or acquiring a domain at a high price it is definitely recommended to go for a domain which has good Wayback history.

So these were the main steps. I might have missed some points which some senior members could definitely add up to.

Alternatively you can also go to http://whois.domaintools.com and see if the domain was dropped earlier. I'm might not sure if that matters much or no but still a point to consider for high value domains.

I decided to make this thread because just yesterday i saw people bidding almost more than 200$ for a PR4 or PR5 which actually had those chinese/japanese spam type anchors.

Always good to make sure you do enough research before you buy high value domains.

I hope you benefit from the above information and it helps you in buying good quality domains and I wish you all luck with your PBN. I'm sure other members can put some more value to this thread.

Have a great day :)

Rockstar
 
Thanks Its a Great method Just read a little part.
Thread Bookmarked, will read complete when I reach home
 
Nothing new, but still appreciate your efforts.
 
Nice guide for newbies.

P.s: No need to logon to archive.org.
 
Whole lot of manual job! i think there are tool which do decent job for finding better domains
 
Great starting out guide, n yes it is always annoying when you find a domain that looks great having good metrics them you see the anchor text and backlinks and they are just Chinese or spam. Great share!
 
Just received this in an email, also worth considering:

DomCop

10 tips on buying expired domains

line-break-2.jpg
spacer-ten.jpg

We have a lot of users ask us how they should go about buying expired domains. There are a lot of lemons out there with impossible page ranks and a lot of people have been burnt buying expensive domains with high page ranks - only to see the page ranks crash at the next update.
This article is going to try and answer the following questions

* How do I evaluate an expired domain? What price should I pay?
* How do I know whether an expired domain is a scam?
* How do I know that the page rank (or any other metric) is not going to drop after I purchase the domain?
* What metrics should I be looking at?

When evaluating an expired domain you need to look at various metrics. Most of these metrics can be manipulated - so you have to be careful in your research. The ideal process of domain evaluation is to check multiple metrics since it's harder (but not impossible) to manipulate all the metrics together. Let's go through these metrics one by one.


Domain Age

domain_age.gif

Search engines prefer older domains since older domains are more trustworthy. If the expired domain has not been dropped, it could retain its page rank and age. The domain age can be found from the WhoIs details for that domain. This is the date on which the domain was first registered. But this is not necessarily the date that the search engines use. If a domain has been registered - but a website does not yet exist at the domain, then the search engines may not take the registered date as the birthdate of the domain. In this case they would consider the date when the website was first crawled. You can estimate this date from a different source - The WayBack Machine. Wayback Machine is an internet archive dating back to 1996. You can use it to see different versions of a website since the time it was first crawled. It is best to use this date to decide the age of the domain (if it has not been dropped)

DomCop Tip#1: Look for domains that are a few years older, since it generally takes a while to amass enough page rank, but don't fret if the domain is not decades old.



Page Rank (PR)

page_rank.jpg

Page Rank is the default metric most SEOs use to judge the value of a domain. This is the number given by the Google toolbar for any website and it ranges from 0 to 10. The scale is logarithmic - which means that a PR 3 is ten times better than a PR 2, a PR 4 is 10 times better than a PR 3 - and so on. What most people do not know is that the PR that is shown on the toolbar is not the PR that Google uses internally. Also, internally the page rank is being continuously calculated and used to rank websites on the search results. However, Google only pushes out this data to the toolbar every few months. Sometimes this data is old - so a domain could have had a page rank 6 six months ago - which now may have dropped - but the toolbar still shows the old PR 6.
How the PR can be faked - The first method of faking a domain's PR is to forward the domain to a website with high PR (say facebook.com). The next time Google crawls the domain - it will save Facebook's PR as the PR of this domain and the toolbar will show the new high PR. This is easy to figure out - one can do so by simply typing info:domainname into Google's search box. If the domain has been forwarded to another domain, that domain will show up.
Domain_Forward_Check_For_Fake_Domain.jpg

As you can see from the screen shot above, the domain 'uniteforchildren.com' has been forwarded to the webpage http://www.unicef.org/aids/ A check on the PR of this domain will show a PR of 7 - however, this PR 7 belongs to the Unicef site.
Domain_Forward_Check_For_DomCop.jpg



In the above screen shot you can see how the result should look for a domain that is not forwarding to some other domain. The search for domcop.com shows the same domain http://www.domcop.com
Be careful to note the exact domain name that shows up in the result. Sometimes scammers will buy domains with a very similar spelling to a domain with PR and forward to it. At
DomCop we automatically check this for you. Domains with fake PR are highlighted in red so that you can beware of them.
The second method to fake PR is to actually cause a temporary rise in the PR of a domain by linking to that domain from many high PR sites. What the scammer does is once the PR of the domain has risen due to the links, he will put it up for sale. Once the domain is sold and he has been paid, he will simply remove the links and the domain PR will drop. Since Google updates the toolbar PR once every 3-6 months, it may be a while before you know that you were sold a lemon.

DomCop Tip#2: Be wary of expired domains with PR greater than 6. You may see unknown domain names with PR 8, 9 or even 10. These are most likely scams.



SEOmoz Metrics

seomoz.jpg

SEOmoz (Now rebranded to Moz) is a Seattle based SEO Software Company that provides metrics similar to page rank as well as details on back links. The various metrics to look at for evaluating expired domains are -

* Domain Authority (DA) is a metric between 0 and 100 that predicts how well a website will perform in SERPs. DA can be used to compare one domain against another. It is calculated by combining SEOmoz's link metrics into a single logarithmic scaled score. SEOmoz uses machine learning to model how well the website will rank in Google's SERPs. As their model will change with the changes in Google's algorithm, the DA of a website will fluctuate over time. Due to this, it is best to use DA to compare two domains as opposed to using it to measure the value of a domain.
* Page Authority (PA) is a metric that denotes the chance of a specific page to rank in the SERPs. This is similar to the DA for the domain - however it is a metric for the home page of the website. In an ideal situation these two values should be very similar to each other.
* MozRank (MA) is a metric between 0 and 10 that denotes how good the back links are to a page. A domain with a large number of good quality links to its homepage would have a higher MozRank .
* Back Links data - SEOmoz also provides data on the back links to a domain - you can see the total back links to a domain as well as the total back links that pass juice to a domain.

SEOmoz tries to update its index every 4 weeks. This is much better than the page rank updates. As you start evaluating domains you will find that some domains with high PR have a very low DA and vice versa. In these scenarios it is best to research further to know why this discrepancy exists. It is possible that SEOmoz does not have the domain in its index or it's a scam domain. For further research on the back links of any domain you can check out Open Site Explorer

DomCop Tip#3: Look for domains with DA greater than 30. Good domains tend to have at least that much.



Majestic SEO Metrics

majesticseo.jpg

Majestic SEO is an England based SEO software company that has created the largest commercial Link Intelligence database. They crawl a billion URLs every day. They provide a few useful metrics to evaluate expired domains. They maintain two indexes - a historic index and a fresh index. While the historic index is updated once a month, the fresh index is updated daily. Check out Majestic SEO

* Citation Flow is a metric between 0 and 100 that predicts the value of the domain based on the back links to it. This could be used to compare the back link data between different domains. This would be similar to page rank and SEOmoz domain authority.
* Trust Flow is a metric between 0 and 100 that measures the trustworthiness of the domain based on which websites link to the domain. If the links come from trustworthy sites then this number goes up - deeming this domain as trustworthy.
* Back Links data - Majestic SEO provides back link data - total back links, total back links from unique IPs, total back links from unique subnets and total back links from EDU and GOV domains.


DomCop Tip#4: Keep an eye out for domains with back links from EDU and GOV domains. Google is mighty partial to links from them.



SEMrush Metrics

semrush.jpg

SEMrush provides SERP data for domains. This data essentially tells you if the domain currently ranks for any keywords and is a good estimator of the traffic you can expect from it.

* Keywords - The number of keywords that the domain ranks for.
* Monthly Organic Traffic - The estimated amount of monthly traffic you would get by default on this domain.
* Cost of traffic - The estimated cost of purchasing the same traffic that the domain gets now. This is a good number to look at when you are evaluating paying for the domain. Keywords with high CPC and search volume would increase the cost of traffic.

SEMrush also provides a list of all keywords that the domain ranks for, along with current search position, CPC, volume, competition and the domain URL that ranks. Not many expired domains will have SEMrush data since the domains are most likely not being used and the traffic will have fallen off. This metric is not a must have. Check out SEMrush

DomCop Tip#5: The cost of traffic definitely helps justify the value of the domain. However, run a few keyword queries on Google to check up if the data is old or if Google has changed its algorithm since the time the data was captured.



Alexa Metrics

alexa.jpg

Alexa (an amazon.com subsidiary) maintains ranking data on all the websites in the world. The ranking algorithm is based on the total amount of traffic over three months from users that have the Alexa toolbar installed. They take data from a sample population and build the rankings off that.
The rankings are not accurate enough as the sample population is biased (data is taken only from those with the toolbar installed). Also they can be easily manipulated by increasing the number of visits to a domain after installing the toolbar. However, the metrics can be used as a secondary set of metrics to check up on the other metrics.

* Alexa Rank is the rank of the website from 30 million websites in the world. The lower the rank the better. Ranks below 100,000 are supposedly very good.
* Top Alexa Rank is the highest alexa rank that the website has reached.
* Rank Delta is the difference between the previous rank and the current one. This measure helps determine whether the traffic has been increasing or decreasing over the last 3 months.
* Alexa provides Country specific rank. If a domain ranks high in a specific country, this is mentioned. This is useful when you are targeting traffic from a specific country.
* Related Sites - Alexa provides a list of related and competing sites. This is a useful list of sites to have to determine the industry of the domain.


DomCop Tip#6: Do not take the ranking and traffic seriously. The ranking is a nice number to have, but not something to solely base your purchase price on.



Back Link Data

Back links determine the page rank of the domain and therefore checking the back links to a domain is paramount in determining its true value. However mere back link counts are not enough. Many domains will have loads of back links which will disappear soon after you purchase them. The trick is to find out which back links look like they will stay once the domain has been purchased.
You can check the back links from Google, SEOmoz and Majestic SEO. Google would obviously be our first choice. However, Google does not show very accurate data on the back links. Sometimes it may show no links at all. Therefore although you should give the links you find through the Google link operator as higher priority, you should also check the back links from SEOmoz or Majestic SEO.
To see the value of the back link you need to check on the following:

* Does the link really exist? You need to visit the webpage that links to the domain and view the html source code (Right click -> View Source/View Page Source). Search for the link in the html code. If you are unable to find the html link or the link is a JavaScript link, then you should ignore this link and the rest of the steps.
* Follow v/s No Follow - We need to check if the link allows the page rank juice to pass through to the domain. If the link has a rel="nofollow" attribute, then this will not contribute to the page rank of the domain. It is still good to have the link - but this link should not be considered in the page rank calculation ahead.
* Contextual Link - Is the link surrounded by many links or by text? If the link is surrounded by a lot of other links (like a blog roll) then it's possible that entire set of links have been posted there in order to simply increase the page ranks of the various domains. If the link is surrounded by text and is part of an article then the chances are that this link is genuine - which means the chances are that it will still exist six months after you have purchased the domain.
* Page Rank - Check the page rank of the page with the link on it.
* OutBound Links (OBL) - Check the total number of OBL on the page. A very large OBL would mean that the PR juice that would flow would be a very small fraction of the domain PR. Additionally, search engines categorize pages with 100 or more OBL as back link farms.
* Website Category - Check whether the website seems in the same category as the domain. If the domain seems like a blog about computers and the link is from a page about golf, this link may not be valuable.

If the domain has a high page rank and you believe there are not many valid links which would give it such a high page rank, then the domain may be a scam.

DomCop Tip#7: This step is the most intensive step of the lot. Therefore, keep it as the last step after you have filtered the list based on other metrics. At DomCop you can see data for the top 100 links to each domain. The useful data to check here is whether the link is a no follow, from the same domain or ip address or c-block, whether its a link or a 301/302 redirect or a meta refresh, the domain and page authority as well as the rank juice passed through the link



DMOZ Directory

It was thought that Google would give special weightage to websites that were linked from the DMOZ Directory. However, they have stated that they only give weightage for the page rank from DMOZ and it is to be considered the same as any other high page rank website.

DomCop Tip#8: Don't filter an expired domain out if it does not have a DMOZ link. It does not hurt though, if it does.



Domain industry/sector

Most often people buy expired domains for a specific industry or sector. It is therefore useful to know what kind of website existed on the domain before you purchase it. It could be a site that does not fit into the category or industry that you want. The best way to check this is to go to the WayBack Machine http://wayback.archive.org/ and check the different versions of the domain since 1996. At DomCop we already get the data from WayBack Machine - so you can see the last crawled site data on our website itself.

DomCop Tip#9: Google gives contextual links more weightage. If you are buying an expired domain for linking to your money site, then definitely look for a domain from the same sector/industry



Social Stats

We do not know how much social sharing affects SEO and domain rankings. However, if a domain has been shared across multiple networks it might be a sign that this was a website that was functioning and was shut down or just died. The important social networks for sharing are Facebook, Twitter, Reditt, Linked In, Digg, Delicious, Stumble Upon, Pinterest and Google +1. Don't get carried away by a domain that has a very large social count number as these are extremely easy to fake.

DomCop Tip#10: Not all social networks are important. If your website is image heavy then Pinterest shares would be beneficial, if its business oriented then LinkedIn and so on.




DomCop have just launched a BST here:
http://www.blackhatworld.com/blackhat-seo/misc/682132-domcop-best-expired-domain-search-engine-30-day-trial.html
 
Nothing new, but still appreciate your efforts.
Offcourse. Much of the people know how to find good domains. As i said its just a little bit of extra info for the 225$ network.


Good Work ! This Will Helps For Newbies ..
Yeah atleast they wont end up buying bad domains when they actually have little investment.


I guess you followed those links :D

Nice guide for newbies.

P.s: No need to logon to archive.org.

Wayback thing depends on the type of domain you are buying. You dont want to end up buying a redirected domain which now shows a valid pagerank because of the domain expiry landing page. If you are buying a 10$ domain its a lot more of homework ;)

Just received this in an email, also worth considering:


DomCop have just launched a BST herel

DomCop is a nice way to find domains from godaddy and others. They also have MajesticSEO metrics which many other dont have.

Good luck domaining and thanks for the support
 
Domcop looks interesting! I've been using registercompass.org with a lot of success.
 
Domcop looks interesting! I've been using registercompass.org with a lot of success.

Registercompass is good too. DomCop is good for the newbies. They have a free 30 day trial so just quite good to get started.
 
Domcop looks interesting! I've been using registercompass.org with a lot of success.

Agree. Register compass saves you a lot of time and shows most of the metrics you mentioned in this post within the dashboard. You can filter according to PR (real or fake), DA, PA, Archives, Alexa Rank, and a shit load of other metrics.

Here's another little nugget for you guys. With Register Compass you can filter by amount of archives. I try to buy domains that have a full archive, so it's just a matter of ripping the old site and adding it back to the domain. I have a program that automatically does it, but I don't give that out. Instead you can use http://waybackdownloader.com/pricing/.

Good luck bros.
 
Last edited:
That link is definitely something amazing. Would surely checkout if I end up with a premium domain.

Agree. Register compass saves you a lot of time and shows most of the metrics you mentioned in this post within the dashboard. You can filter according to PR (real or fake), DA, PA, Archives, Alexa Rank, and a shit load of other metrics.

Here's another little nugget for you guys. With Register Compass you can filter by amount of archives. I try to buy domains that have a full archive, so it's just a matter of ripping the old site and adding it back to the domain. I have a program that automatically does it, but I don't give that out. Instead you can use http://waybackdownloader.com/pricing/.

Good luck bros.
 
Back
Top