I do a lot of growth hacking for my start up. I have posted a few good finds here that I thought would benefit the community. This find is a company that changed one word on their landing page to increase their conversions for people signing up to watch a demo video. It's a quick read, and could be useful for those interested in the copy on their site. Heres the link: https://gocardless.com/blog/one-word-abtest/ NOTE: I am not affiliated with this link, just thought it would be a good share.