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7878 method help

Discussion in 'Offline Marketing' started by shazz400, Sep 3, 2015.

  1. shazz400

    shazz400 Newbie

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    Hi

    I am looking to implement 7878 method to my business to try and generate new potential clients. However I have 1 question. When sending out a letter to that company who are you suppose to address it to. For example say it is a company that is we'll established and has like 5000 employees. How would I find out who to address it to so the letter gets to the right person/department?

    thanks
     
  2. Hawkster

    Hawkster Jr. VIP Jr. VIP

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    I cant remember exactly what the 7878 method is, but maybe phone the company? check their website for contact info etc.
     
  3. shazz400

    shazz400 Newbie

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    Hi

    i have but it doesn't say. In general in a business who deals with uniforms is it human resources?
     
  4. syafs

    syafs Registered Member

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    Human resources can lead you to the right person or department (usually marketing dept or advertising dept)
     
  5. Fewski

    Fewski Junior Member

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    Businesses are registered. Each state has a website that shows who is in charge of the business. Look up your local state departments website and find the owner(s) name...
     
  6. soccerlover

    soccerlover Jr. VIP Jr. VIP

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    Do you mean 7878 mod's method?
    If it is, then I guess that was in 2010 :)
     
  7. wowhaxor

    wowhaxor Elite Member

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    In a 5,000 person business they probably have a purchasing department. They negotiate prices for everything from toilet paper to fleet vehicles, track inventory, reorder and project future needs and costs and I guarantee they have a contract for uniforms already that they probably have to follow through even if u could somehow beat the price they already negotiated with another corporation.
     
  8. steroidjoe

    steroidjoe Registered Member

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    the thing says CONFIDENTIAL so it should lead to someone of confidentiality.
     
  9. josegustavo

    josegustavo Junior Member

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    May be HR department is the right department for sending marketing e-mails. I'm not very much sure.
     
  10. Euphorix

    Euphorix Supreme Member

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    "To whom it may concern"

    ^How's everybody feeling about that one