I like the concept of "Falsifiability" - so this year, I went out to dis-prove the SEO GURU-BULLSHIT and the "make something great and people will come" crap you hear all day white hatter spitting out just to prove to them their 2000 words article... So, like 3 years ago, I started quite a few domains and projects in different niches... all went will, well, till competition sneaked up and the # dropped. cause I went on to other projects that stashed more money - I negletected them.. in those times, I neither had search console, nor a wokring rank tracker. Well, yada yada.. For this test in this year: I used like 15 projects with different niches, and domains to test some ideas. like diet, fitness, even financial conculting. some projects were like in real tough niches in .de. Some were in "easy, low comp / local". all ideas were tracked with search console, statcounter and serplap... so, I have a idea, WHAT worked. content on those sites was NEVER touched for years -> and now they receive LINKS. JUST LINKS. no new content. no change in nothing ONPAGE. Just LINKS. So, in this process, I used like link blasts (3x), link pyramids (2x), 301s (3 projects), PBN Posts (6 Projects, 5 Suppliers), "Ready Made PBN Blog Service" 1x. and to make all this seo-guru-bullshit times x falsified: I even use a 3 months old project and just uploaded the content as JPEG! so there is not even any words to "rank for", except in the title and meta... site was tanking for 6 weeks. then: I bought from one supplier some "ready made PBN Blog", let him create a hosting / article, and I just stuck one anchor with url to moneysite. it was 2 weeks later, site started to climb in ranking. from nowhere to #3... My results from PBN posts can be read here: To sum it up: expensive, everything worked. but took like 1 to 2 months till # start climbing. Social Signals: I tested Social Signals on 3 different projects URL. Nothing helped them rank. Wasted quite some $ for links. Well, I "resell" those now on fiver. link blasts: I used 3 sites in this case. nothing really worked. but I didnt expect anything from "forum profile links" and the usual comment crap and wikilinks GSA SER spits out and you can buy for 10$ at fiverr. link pyramid: 2 sites. interseting: it helped ONE site, I did nothing on one other... was like 40$ for one link pyramid. quite some expensive wasted money. ok, well, it boosted the AHREFS stats. but not the ranking. 301: this is what really supprised me. https://gyazo.com/6cb47b00c204ce6bb41ae74f7c16d76d https://gyazo.com/f758e034ea5335406bf5427414a330a4 I just ordered two old expired Domains from a reputable seller here. double checked them for stats and spam. registered them on another (cheaper) host, did a 302 of them two to two different domains.. and just look at those stats :/ and those expd even helped boost other keywords! problem wit 301: they just helped keywords rank on the domain, not on the sub-urls. (Which somehow makes sense) ready made pbn service: spend 50$ for this with a expired domain. was delivered promptly. and 4 weeks later, project went from nowhere being in nowhere land for 2 months to #3.... sum this shit up. this is blackhat. all this is blackhat. and I got really pissed in this process.. why? cause I have been hearing for years this crap of "make good content", "quality content will help you" white hat nonsense...... I even DISPROVED this BS with one site just consistig of a JPG and in the end that climbed too... there was not even 2 senteces on that page. And I got pissed cause I spend a ton of money on non working "link techniques" But in the end, it is strong and good links with the right anchors. NOTHING ELSE. RIGHT ANCHORS + STRONG LINKS. In those process, I payd approx: 600€ in PBN Posts 150€ in EXPd / Hosting / Setup 100€ in Link Pyramids 100€ in Social Signals -> Most Bang/Buck: are strong PBN Posts or expired 301 redirects -> 2017 will be an nasty year for the competition. Cause I am back and will hit them hard. REALLY HARD.