Hey guys, I am new to PPC campaigning but have recently been running a couple ads on facebook. My 2 ads I am currently running are pretty broad when it comes to targeting but I am targeting Women 30-65 in the USA for a Letter from Santa to their child. I have had quite a few "likes", Shares and commenting on my ads but still 0 conversions. My budget isn't huge so I may not be getting enough exposure.. I have 2 different sets of Ad Copy, 1 is being ran on mobile exclusively and the other on mobile and desktop, both similar response in likes, comments and shares. I previously ran a $100 iTunes Giftcard giveaway, paid on email submits only, similar response to these campaigns, good feedback but 0 conversions. I also ran that one on bing with 4 different text ads, total of 250 clicks, 0 conversions. I am at loss of what I am doing incorrectly or if I need to give it more time. Any input is greatly appreciated.
Thanks in advance!
G
Thanks in advance!
G