I have found a keyword which has these properties : 1000,000 searches (Exact) => confirmed again and again.... this stays same throughout the year except in January it is 823000 685,000 results (i just love it) CPC =.02 (Earnings may also depend on visitors search habits so..) , i have to do something to keep bounce rate low. So little more engaging content. Top 3 sites => They are a year old almost. Nothing special. ugly webdesign. Top ranking site has a backlinks from bookmarking sites. Reasonable amount of backlinks in 50s or so. Features of top sites : 62% traffic for top site is from this single keyword. Now, i have some questions How do i rank for this keyword. I know all the basics like seo footprints knowledge(started creating my own these days),on page seo, anchor texts, brandable texts but right now i can't afford to pay for software for obvious reason. Can i still rank for this keyword coz i don't want to wait for an year to rank in there. I can find edu auto approve comment sites, .gov sites...no problem in that I think this is the real time to apply everything in here !! Tell me what you would have done if you were in my position ? any suggestions that can help me.