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hey guys, im starting a new site. i'd like to implement only the white hat seo techniques. i understand that these change over time. is there any guide that i can use which covers the latest seo techniques so that i can follow them and give my site the best possible chance of good ranking...

i have a business where i need to set up websites for home sellers in various parts of the US. the templates can stay the same but i would need to change the keywords / ie/ "we buy houses <keyword>" . i would like to be able to specify a list of dynamic keyword variables so i can put in those...

are there any sites that will automatically submit to stat sites? it seems stat sites are relatively considered white hat from google.