How to scale my shop selling FB accounts & ad tools — building my own FB Ads → shop funnel (no media buyer, doing it myself)

MarkTwen

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Hey guys, been in the FB ads product space for 5-6 years now — selling profiles, BMs, ad accounts, etc. Built a decent shop off the back of it, but mainly through Google Ads. Problem is Google has gotten brutally strict lately — policy enforcement is insane, accounts get flagged before they even spend, approvals barely go through anymore. That channel is basically dead for me now.

So I'm looking to pivot and build a proper FB Ads → my shop funnel instead. Important note: I'm not looking to hire a media buyer or outsource this — I want to run it myself and actually understand the mechanics, not depend on someone else's black box.

Questions for anyone running traffic in a similar niche (selling accounts, BMs, ad tools, etc.):

  1. Is it still realistically possible to pull quality Tier-1 traffic (US, UK, CA, EU) to this kind of offer through FB Ads, or is Meta cracking down just as hard now?
  2. What funnels/approaches are actually working right now — cloaking, landing pages, account warming before launch?
  3. What should I prioritize in campaign setup to avoid getting banned in the first few hours?
  4. Worth diversifying into other traffic sources (TikTok Ads, native) in case FB tightens up too?
If anyone's got real experience in this exact niche, I'd really appreciate any tips, checklists, guides, or just raw numbers (CTR, CPA, where you hit walls). Happy to take it to DMs if you'd rather not share openly.
 
Meta's cracking down just as hard on this niche, honestly harder since it hits their own ecosystem, so a warmed BM with clean history plus a cloaked landing page that shows a generic offer to the crawler is what's keeping accounts alive past day one for most people I've seen.
 
  1. Is it still realistically possible to pull quality Tier-1 traffic (US, UK, CA, EU) to this kind of offer through FB Ads, or is Meta cracking down just as hard now?
  2. What funnels/approaches are actually working right now — cloaking, landing pages, account warming before launch?
  3. What should I prioritize in campaign setup to avoid getting banned in the first few hours?
  4. Worth diversifying into other traffic sources (TikTok Ads, native) in case FB tightens up too?
1. No, Directly selling these niche are not allow by any advertising media.
2. Yes, Cloaking can help you.
3. This niche will banned your account.
4. Better Become Jr Vip and start selling here at BHW.
 
Hey guys, been in the FB ads product space for 5-6 years now — selling profiles, BMs, ad accounts, etc. Built a decent shop off the back of it, but mainly through Google Ads. Problem is Google has gotten brutally strict lately — policy enforcement is insane, accounts get flagged before they even spend, approvals barely go through anymore. That channel is basically dead for me now.

So I'm looking to pivot and build a proper FB Ads → my shop funnel instead. Important note: I'm not looking to hire a media buyer or outsource this — I want to run it myself and actually understand the mechanics, not depend on someone else's black box.

Questions for anyone running traffic in a similar niche (selling accounts, BMs, ad tools, etc.):

  1. Is it still realistically possible to pull quality Tier-1 traffic (US, UK, CA, EU) to this kind of offer through FB Ads, or is Meta cracking down just as hard now?
  2. What funnels/approaches are actually working right now — cloaking, landing pages, account warming before launch?
  3. What should I prioritize in campaign setup to avoid getting banned in the first few hours?
  4. Worth diversifying into other traffic sources (TikTok Ads, native) in case FB tightens up too?
If anyone's got real experience in this exact niche, I'd really appreciate any tips, checklists, guides, or just raw numbers (CTR, CPA, where you hit walls). Happy to take it to DMs if you'd rather not share openly.
Right now, Facebook's policies are tightening, and only a small number of high-quality BM2500 accounts remain operational; driving traffic from the US, UK, EU, and Canada is completely standard practice.
For optimal results, I believe that cloaking, landing pages, and account warming prior to launch are all essential.
Avoid toggling campaigns on and off repeatedly; it is best to create a campaign and let it run continuously, as accounts are currently quite sensitive.
 
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