Who is doing SMS marketing?

I'm interested as well in setting up a sms marketing campaign. I'm wondering how i can use multiple phones with sim cards to do that? I see some boxes on aliexpress where you connect the phones and mass control them or is a simple way than this?
 
Is there anyone here who can send mass SMS messages to Vietnam?
In the market, people sending SMS to Vietnam usually use gateway devices with physical +84 SIM cards . +84 sends to +84. So the method you mentioned is quite easy to implement.
 
Yep, I do SMS for a few of my SAAS campaigns, I got a good deal with Vonage for cheap SMS alerts so I use that for the marketing
 
What is the conversion rate compared with emails? I think sms are much more likely to be checked compared with emails who got ignored all the time
 
I run large scale igaming sms campaigns across most european geos.
 
In my experience, mass SMS marketing in the EU is still effective but requires very strict GDPR compliance, especially clear consent and easy opt-out. I find the most effective approach is to personalize content, select quality data, and test content from multiple angles to optimize conversions.
 
Yes, a lot of USA gateway owners do this.
Hey
Could you please explain it to me?
I’m thinking about getting started with sms marketing and targeting usa, but the problem I’m facing is that I don’t know how to send sms messages to people there, especially since I’m not a US resident.

I did many times
Hey
Could you please explain how this works? I’m considering getting into sms marketing and targeting customers in the usa, but I’m not sure how I can send sms messages to people there, especially since I’m not based in the us.

I do sms marketing since 2 years ago. And i have use my own gateway.
Could u please explain how sms gateway works.
I mean just a lil explanation please I wanna start sending sms to usa but I really don't know how to do it
 
eu is a whole different beast compared to the us. if you are doing igaming or sweeps, you cant just buy cheap virtual numbers and blast. most western eu countries require pre-registered sender ids now or they just block the traffic at the carrier level. costs are way higher too but the open rates are insane compared to email... easily 80% if your timing is right. for those asking about gateways, unless you have local sim farms in those specific countries, you are better off finding a grey route aggregator who doesn't ask too many questions about opt-in lists. just prepare to pay a premium per submit.
 
Alpha numerical is too much of a hassle in my opinion - I run pure numerical using my provider and prefer the stable delivery ratecoge benefits of alpha numerical - but yes you are right alphanumeric is a pain
 
everyone talking about grey routes for eu is living in 2019... nowadays if you try to route traffic through cheap international connections, the carrier firewalls just silent drop the packets. you end up paying for submits that never actualy touch a handset. if you want real delivery in western europe, youre going to have to pay the premium for local direct routes and register your sender id. numeric sender ids can work to bypass some basic alpha filters but the conversion rates drop hard because people are way more suspicious of random mobile numbers sending them links.
 
Not EU, but I run SMS campaigns in East Africa (Kenya mainly) and the dynamics are completely different from what you'd deal with in Europe.
In Africa, SMS is still king for reaching people. Smartphone penetration is growing fast but a huge chunk of the population still relies on basic feature phones and USSD menus. So SMS isn't just a marketing channel — for many users it's the primary way they interact with digital services, including mobile money (M-Pesa).
A few things that work differently vs EU:
1. Compliance is way looser — there's no GDPR equivalent in most African countries. That said, carriers do have their own anti-spam filters and will block your sender ID if you blast too aggressively.
2. Shortcodes > sender IDs for trust. People in Kenya are used to receiving SMS from shortcodes (like M-Pesa uses). A random alphanumeric sender ID can look scammy.
3. Keep messages under 160 chars — seriously. Many users are on basic phones that split long SMS or truncate them. One clean message with a clear CTA beats a 3-part SMS every time.
4. Timing matters a lot — send between 10am-1pm or 6pm-9pm local time. Outside those windows, response rates drop 50%+.
If anyone's looking to explore African GEOs for SMS, happy to share more specifics. It's a very different game from EU but the costs are a fraction and engagement rates are still high.
 
the biggest issue people overlook in western europe is domain filtering. you can pay for the best direct routes and register an alpha sender id, but if the landing page url gets flagged, the carrier firewall drops the message instantly. rotating cheap domains constantly and using heavy spintax on the copy is the only way to keep the footprint low. also, countries like germany and france are super aggressive with keyword filtering now... if the copy mentions certain words related to finance or sweeps, it gets binned. gotta write the copy almost like a riddle sometimes to bypass the automated filters.
 
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