Should I Focus On Traffic Or Backlinks, Or What Else Should I Do

I would not focus on just one. Backlinks, traffic and content all support each other. If you are targeting a small market then i would spend more time making sure your pages solve the exact problem your audience has instead of trying to compete directly with large marketplace. It is often easier to win by being more relevant than by trying to be bigger.
 
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I would focus on building pages that are genuinely useful first. Good content makes it easier to earn links, keep visitors on the site and improve conversions. Competing with sites like amazon is difficult so i would look more specific searches where people want detailed information or expert advice rather than just the biggest store.
 
Amybyer said:
My journey in the SEO world is short, but there are two things I have noticed:

  1. Backlinks will put you on the map (they help you appear in search results).
  2. Traffic will determine your position in the search results.
And the question I want to ask is: should my focus be on gaining traffic?

Because the problem I’ve noticed from analyzing competitor sites in my niche is that the top spots aren’t taken by people who specialize in selling particular products, but by wholesalers (sites such as Amazon).

I always thought that SEO was about being hyper specific, but that actually doesn't do anything. This statement might not be true for a large country, because blog posts could get you that traffic, but for a small one where the blog posts attract 0 people I think is true.
Click to expand...
Qaulity Traffic convert better then volume
 
I would say do not focus on just one metric. Backlinks, traffic and relevance all work together. In my experience that smaller sites stuggle when they try to compete directly with big wholesalers instead of targeting more specifc intent based searches. Going more niche and focusing on solving a clear user need has worked better than chasing broad traffic.
 
Amybyer said:
My journey in the SEO world is short, but there are two things I have noticed:

  1. Backlinks will put you on the map (they help you appear in search results).
  2. Traffic will determine your position in the search results.
And the question I want to ask is: should my focus be on gaining traffic?

Because the problem I’ve noticed from analyzing competitor sites in my niche is that the top spots aren’t taken by people who specialize in selling particular products, but by wholesalers (sites such as Amazon).

I always thought that SEO was about being hyper specific, but that actually doesn't do anything. This statement might not be true for a large country, because blog posts could get you that traffic, but for a small one where the blog posts attract 0 people I think is true.
Click to expand...
Quality Traffic always beat high traffic.
 
Very hard to replace sites like Amazon. They will likely keep their top position because they are treated as very high authority websites by google.
 
Amybyer said:
My journey in the SEO world is short, but there are two things I have noticed:

  1. Backlinks will put you on the map (they help you appear in search results).
  2. Traffic will determine your position in the search results.
And the question I want to ask is: should my focus be on gaining traffic?

Because the problem I’ve noticed from analyzing competitor sites in my niche is that the top spots aren’t taken by people who specialize in selling particular products, but by wholesalers (sites such as Amazon).

I always thought that SEO was about being hyper specific, but that actually doesn't do anything. This statement might not be true for a large country, because blog posts could get you that traffic, but for a small one where the blog posts attract 0 people I think is true.
Click to expand...
Traffic alone won't move ranking. Target relevant traffic by matching search intent, building authority, and earning quality backlinks.
 
Traffic is not a direct ranking factor, so, don’t treat it like the whole story. The real move is to line up search intent, craft the most useful content for your space, and grow meaningful authority over time. In smaller markets it often works better to aim at very specific long tail keywords rather than chase big traffic numbers.
 
Amybyer said:
My journey in the SEO world is short, but there are two things I have noticed:

  1. Backlinks will put you on the map (they help you appear in search results).
  2. Traffic will determine your position in the search results.
And the question I want to ask is: should my focus be on gaining traffic?

Because the problem I’ve noticed from analyzing competitor sites in my niche is that the top spots aren’t taken by people who specialize in selling particular products, but by wholesalers (sites such as Amazon).

I always thought that SEO was about being hyper specific, but that actually doesn't do anything. This statement might not be true for a large country, because blog posts could get you that traffic, but for a small one where the blog posts attract 0 people I think is true.
Click to expand...
Traffic alone doesn't drive rankings relevant traffic and authority do. Backlinks help build trust, but matching search intent and becoming the best result for a query matter much more than raw visitors numbers.
 
Backlinks and traffic both matter; backlinks help you increase the site's authority. If you build quality backlinks. Then your site ranks in search engines. And people visit your site.
 
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