Where can you build the backlinks for the mattress Shopify store?
- Thread starter kullert
- Start date
pedroformigheri
BANNED
- Feb 27, 2023
- 12
- 3
Try in hire a freelancer section of this site.
- Oct 28, 2020
- 11,663
- 14,635
not sure whether this is a joke (could be a funny one if it was one), or I am missing something
SalwaCelina
Junior Member
- Apr 6, 2026
- 113
- 25
for a mattress Shopify store i’d focus on backlinks from home improvement lifestyle and sleep related websites.guest posts product reviews and niche directories can also help build relevant authority.
Local SEO and partnerships with bloggers usually work well too.......
- Apr 20, 2026
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You can still build strong authority with niche relevant guest posts and branded mentions traffic and relevance matter more than just famous media sites.
- May 17, 2010
- 1,655
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No harm, no foul. I still build links using HARO and other reactive PR platforms. HARO is still free, and they do ask for sleep experts from time to time. If you take a look at mattress review sites like s*l*e*e*p*o*p*o*l*i*s (remove the *), you can see that they got links from reactive PR. There are other options too, like making sleep calculators, statistics articles, interesting insights on mattresses, and then reaching out. Lots of ways tbh. There are tons of places which you can replicate.not sure whether this is a joke (could be a funny one if it was one), or I am missing something
Rikachu
Regular Member
- Dec 3, 2025
- 226
- 63
Hey, for a shopify mattress store, link building needs to be very specific, the best approach is to divide the strategy into two fronts, local links and national authority links, for local links, the key is to partner with local businesses that aren't direct competitors, you can contact furniture stores, physiotherapy clinics, or interior design studios and offer to exchange articles on their blogs, local directories like the Ccamber of commerce or news sites in your city are also a goldmine because google highly values geographic relevance when someone searches for mattresses near them.
To truly scale your business, the proven path is digital public relations, the most impactful links come from media outlets specializing in health, home decor, and sustainability, create content with factual data, such as guides to the best mattress for back pain, and offer it to journalists so they can cite you as an expert source, if you can get a reputable publication to mention your store, that single link is worth more than a hundred low quality ones.
To truly scale your business, the proven path is digital public relations, the most impactful links come from media outlets specializing in health, home decor, and sustainability, create content with factual data, such as guides to the best mattress for back pain, and offer it to journalists so they can cite you as an expert source, if you can get a reputable publication to mention your store, that single link is worth more than a hundred low quality ones.
Quinton Lucas
BANNED
- Jul 30, 2024
- 80
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- Guest posts on sleep/home decor blogs
- Reddit & Quora niche discussions
- Influencer/product review outreach
- Business directories & citations
- PR/press release sites
- Mar 2, 2021
- 4,040
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You don’t always need the biggest media sites to grow a brand. A lot of sellers get the best long term results from consistent placements on niche blogs, sleep-related sites, and review platforms that already have the right audience.
- Apr 8, 2026
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for mattress store try home sleep health and lifestyle blogs bro medium sites can work if audience and page topic match well
- Mar 16, 2026
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Niche Guest posts sleep blogs, HARO outreach and digital PR work best.
kullert
Newbie
- May 22, 2026
- 5
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Thank you for your suggestion! I already bought some guest post backlinks from these websites.
- Aug 4, 2015
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Focus on niche edits and guest posts from home decor, sleep health, and parenting blogs since they're the most relevant, you should also reach out to smaller review sites and offer them a sample to get featured in their mattress roundups, grab some local business citations too, even if you’re only online, just to build up your brand’s trust signals.
huseyinaylas
Newbie
- Jan 28, 2022
- 17
- 12
Guest posts on medium are fine for starters, but you'll hit a ceiling fast. need to diversify. look into partnerships with complementary brands. buying links is a short-term fix.
GhostRank
Newbie
- Dec 13, 2025
- 48
- 18
Look for guest posts or niche edits on sleep blogs, home decor sites, and parenting forums. You can also reach out to local review sites or look for broken links on furniture directories to build natural relevance. Relying on medium tier sites is fine as long as they have real traffic.
Jackson miller1
BANNED
- Apr 27, 2026
- 18
- 5
Guest posts can still be effective if they're published on relevant websites with real audiences. For a mattress brand, I'd focus on building relationships with niche blogs, home improvement sites, sleep-related publications, and review websites rather than chasing only major media outlets. Relevance and trust often provide better long-term value than simply getting links from larger but unrelated sites.