Recent content by sodastand

Just as a quick update for the sake of information: I came across a recommendation to use Google Trends (https://trends.google.com/trends/) in conjunction with a website called Answer the Public (https://answerthepublic.com/). In essence, the two can be used together to figure out niche...

That's an excellent point. In part, that list came about because of all the research I was doing; I basically pulled together multiple lists and posts into one composite list. In addition, I was trying to figure out the action items or checklists I would need as I got started with the process...

Continuing my research and bringing it to this thread for anyone who can benefit from it: General Media Relations Ideas: Create a hit list Work out what audiences you are interested in reaching. Is it the general public, the financial community, your peers, customers etc. What kind of people...

Pleased to meet you! I'm learning, myself! I hope you pick up a lot of good tips here!

I'm still doing research on building media lists and putting together research notes, but I wanted to put something down to keep momentum and provide information for anyone checking out this thread. Tips on what to consider when talking to media or pitching a story to media: There are a couple...

I just want to say thanks again for this information. It's helping me think about what I can do and what kind of planning needs to be done. I'm using the various points we've discussed here to focus my research on what needs to be done (building a media list and so forth) and make a plan of...

What do you think about press releases? Not so much for an immediate result, but more as a long-term strategy. I never really gave it much thought before, but I do recall someone speaking years ago on her use of press releases. She said that whenever she did anything generally noteworthy, she...

Thank you for your insight on these things! It's really helping me get a better idea of the landscape as far as can be done and what needs to be planned or thought about. I wish there were groups or forums to lurk in and learn more, but it looks like one of those things where one needs to be in...

I have that book as well. The author laid out the techniques and ideas in detail, but as I look at his clients, I see that they often benefit from controversy in ways that other businesses would not. I suppose that is the lesson: match the technique to the industry. I also think your point on PR...

Hello, Forgive me if I posted this in the wrong forum. I feel like it is related, but there doesn't seem to be a specific forum for media manipulation. I came across a couple YouTube videos from a stand-up comedian based in Australia - he is regularly labeled in the press as a troll and all...

Thank you for the list! Do these blogs have representatives on this site?

Hello, I'm curious if there are any sites or blogs here that focus on pop culture or general entertainment. In particular I'm curious about how many there are and the general makeup of the demographics. For example: general regions the audience hails from, political or social-issue leanings...

Thank you for your insights on this! I appreciate the help!

I'm in a similar situation. I would like to ask, though, is there a system or service involved for paying to have articles and interviews published to various sites? Or are you simply approaching people and offering to pay them individually? Regarding press releases, if these are real press...

This is an interesting coincidence! Just before reading this message, I was having a conversation with someone who was invoking Occam's Razor; basically, the idea that things are always simpler than people think. I've been applying your suggestion on going through the sub-forum more and found...