Too many internet marketers skip right over this (I'm guilty too) - we assume if we have a nice website and send paid traffic to it, people will buy it.
You have to find product-market fit and solve a real problem for a real, clearly defined group of people.
Generally speaking I think you're right, but with a lot of themes/plugins you can completely customize your posts and post archives. I use elementor templates to have total control over what the post archives look like, and what kinds of links I have on post pages.
I still think you can just...
One of the hardest things is dealing with people around you who doubt you constantly and who want you to change your path to something that fits their belief system.
Agreed. I love Elementor, but it's really easy to keep adding Elementor Add-On plugins that really slow your site down.
If you use Elementor as your page builder, try to just use the core Pro plugin and not buy a bunch of ultimate addons, unless there is some amazing functionality that you...
I always suggest "The War of Art" to everyone. It's kind of geared towards creative pursuits, but it definitely applies to business and entrepreneurship. Quick read, good advice.
Agree with vedeus that you need a high quality portfolio. You need to have clean, concise case studies that you can showcase to potential new clients.
My best clients have all come from local networking though. Once you get your first local client, deliver a great product for them and create...
Is your brand name the same as your domain name?
If so, you should be able to bid on your own brand term for very cheap. WAY cheaper than whatever your competitor is paying.
What is your current average CPC for your branded Google campaign? Also check impression share, search lost rank...
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