Great question! I wrote a bit about it here but the trick is in monitoring everything and reducing your bounce and spam complaints as much as possible.
So, monitor your domain with Google Postmaster, monitor your IP with HetrixTools, monitor your spam complaints, and balance it all with some...
Previously sent up to 2M cold emails per month, and I've been ask:
How would you structure a cold email infrastructure for 25K emails per day.
Here's my answer:
500 mailboxes (max. 50 emails per mailbox)
100 domains (max. 5 mailboxes per domain)
Use a mix of Outlook and Gmail mailboxes...
Correct, it was taking us about 3-7 days to get back to a good enough reputation to send again.
The only thing you can do with spam complaints is to keep running seed lists (usually 1 seed email for each 2 emails sent) to compensate. But for sure, if a specific keeps marking it as spam, in that...
Saw a post on X/Twitter from Vasco (a SaaS founder) saying:
"we burned our startup's domain, every email is landing in spam, not just marketing emails, but transactional ones (e.g. login, updates etc..)"
So, I decided to write up how I personally fixed it in the past to help anyone with the...
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