Try splitting a small part of your budget between Pinterest and Snapchat. Run both tests with proper tracking and see which one brings buyers, not just traffic.
Instead of making big bid changes, test one adjustment at a time and give it enough data to see if it helps. Otherwise, you wont know what's actually working.
Building niche sites with SEO alone takes 6 to 12 months, making a hybrid strategy much more effective. Use social media platforms to get immediate visitors while your blog articles slowly gain higher Google rankings.
Yeah I’m seeing the same thing tbh Google Search works best for intent Meta is good for testing offers and creatives but gets messy on low budgets Microsoft is cheap but low volume so with $50–$200 I’d stick to tight Google Search only and kill anything that does not show a lead after 2 to 3x...
Yeah same here bro, automation works great once you’ve got enough conversion data, but for small accounts manual still wins till algo gets stable data, usually after a few dozen leads.
He is winning because of infrastructure, not design, you need to look into premium cloakers like Keitaro, TrafficGuardian, JCI, multi-accounting browsers, and a steady supply of trusted agency accounts to beat him
Native is still alive but you need deep pockets for testing and high-converting advertorials now, otherwise Taboola and Outbrain will just eat your budget.
Same issue here man, Adsterra direct links have been absolute trash lately for social traffic. X traffic clicks are fast but the conversion rate for their advertisers is probably tanking, so they slashed the CPMs across the board.
Honestly, stop wasting Tier 1 traffic on them. Switch to Monetag...
you can try a "Reset Strategy": Duplicate the underperforming ad set, change the bidding to Auto-Bid, broaden the targeting slightly (remove overlapping lookalikes or narrow interests), and launch it fresh..
0.5% on X honestly doesn’t sound that bad rn traffic there is super low intent compared to Reddit.
People scroll fast, click less, and yeah free content everywhere kills curiosity.
Usually need way more volume + better bait posts on X to match Reddit conversions.
Native + push still works decent for this stuff tbh. Google/FB too annoying now unless you got aged assets.
I’ve seen better results lately with Bing, PropellerAds and MGID for simple lead gen funnels.
Just warm up the funnel first with email traffic before scaling paid, saves a lot of wasted spend.
Tbh I think Google will just cram more ads inside AI overviews itself
Organic CTR already getting cooked, paid will probably get more expensive too.
I started focusing more on branded traffic + email lists lately, relying only on Google feels risky now.
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