1. Someone search for keyword.
2. Your site is one of the results.
3. You get the click.
4. User stays on the website enough time and enough pages (this is relative).
5. He closes the window after some kind of engage (also relative) and don't return to results or make another search with this...
Absolutely classical evergreen strategy. I'll use it without PBN for a couple of months for maximum natural look and after those months you can use some PBN links to boost. This is of course if you cannot or don't want to use old domains, otherwise you can use the guide list from the Vsching's...
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