Jez Usbourne
Newbie
- Mar 13, 2017
- 13
- 1
I think what I've learned from this thread is that no one has a clue what's going on
Is it thin content? TOO much content? PBNs? overly optimised anchor? Too many ads? Too little ads?! Who the f knows!
I'm looking through the serps now and sites with worse backlink profiles, worse anchor text variations and thinner content are outranking me. Heck, even sites with broken links and 404 errors are doing better.
The only thing I can pin this down to is site age in my case.
I checked the historical rankings of a rival site of mine yesterday. In early Feb 6th for one of their main keywords, they tanked from position 30 all the way down to 100+. Low and behold, about 10 days later they bounce back stronger than ever to the top 20.
My site did something similar the other month. Was at 35, dropped to 50/60 then went up to 25 a week later.
I'm looking through the serps now and sites with worse backlink profiles, worse anchor text variations and thinner content are outranking me. Heck, even sites with broken links and 404 errors are doing better.
The only thing I can pin this down to is site age in my case.
I checked the historical rankings of a rival site of mine yesterday. In early Feb 6th for one of their main keywords, they tanked from position 30 all the way down to 100+. Low and behold, about 10 days later they bounce back stronger than ever to the top 20.
My site did something similar the other month. Was at 35, dropped to 50/60 then went up to 25 a week later.