Main Factors| On-Page SEO Techniques for newbie

bekemew

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Title —Title tags are used to tell search engines and visitors what any given page on your site is about in the most concise and accurate way possible. Google typically displays the first 50-60 characters of a title tag, or as many characters as will fit into a 512-pixel display. If you keep your titles under 55 characters, you can expect at least 95% of your titles to display properly.

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Meta Description -
this will show-up in search engine before user clicks. The meta description is a ~160 character snippet, a tag in HTML, that summarizes a page's content. Search engines show the meta description in search results mostly when the searched for phrase is contained in the description. Optimizing the meta description is a very important aspect of on-page SEO

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Robots Tag - Make sure the tag is properly used (follow, index)

Internal Links - Link to related pages properly, do not purposely link, it is advisable if there is realy need of linking. DO NOT OVER LINK. (5 to 6 links in 600-700 words article would be fine)

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Images / Videos
- Have relevant images and alt tags.

Body Tags (H1, H2, H3, H4, H5, H6) When writing your articles, you should break up your content into smaller sections & paragraphs to make it easier for people to read. These sections can be given heading, which is where H1, H2,H3, H4, etc. tags are used.

Generally H1 tags are reserved for your main page title, with subsequent headings (just like the ones I have used throughout this post) being issued H2, H3, etc. Search engines use these to determine what is important within your content. This is why keyword rich headines are more useful than generic ones. Make sure you write keyword rich headings in the order of priority in H1, H2 and H3 title tags. They are used by many crawlers to differentiate important content.

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URL Structure - Try not to have query based URL structure (special characters: ?*@!(&^). Use hyphens, a more common way (ex: /web-page). Most Useful feature.


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Keywords - Bold keywords, Sprinkle keyword across the article 3-4 times (500-600 words article) and also use synonyms of it.

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Final one - Update your sitemap.xml and submit to webmaster tools.

Hope this helps you out.,
 
Great information shared for starters. Helpful for newbies.
 
So meta tag is still a good SEO factor contrary to popular belief...
 
So meta tag is still a good SEO factor contrary to popular belief...

He is talking about META Description, that's always important.

Meta Description - this will show-up in search engine before user clicks. The meta description is a ~160 character snippet, a tag in HTML, that summarizes a page's content. Search engines show the meta description in search results mostly when the searched for phrase is contained in the description. Optimizing the meta description is a very important aspect of on-page SEO
 
Google doesn't take notice of meta tags now
https://webmasters.googleblog.com/2009/09/google-does-not-use-keywords-meta-tag.html?m=1

Yoast does it all for you anyway, it tells you what you need to do
I'm talking about META Description. Matt Cutts, Google’s former head of Webspam, announced in 2009 that neither meta descriptions nor meta keywords factor into Google’s ranking algorithms for web search. However, he stresses that it is still important to write a meta description as Google will sometimes use the summary in search results snippets (located below the URL) if the Search Engine believes it is an accurate synopsis of the page.

Matt explains Google’s perspective on meta descriptions in greater detail in this video:
 
Nice guide :-)

IMO, in addition to internal links, links to high quality external websites might help too.
 
Nice guide :)

IMO, in addition to internal links, links to high quality external websites might help too.
Yes. that's not a bad idea. However, it seem off page seo with link building
 
Yes. that's not a bad idea. However, it seem off page SEO with link building

I think he meant linking to high-quality external websites, like linking to a Wikipedia article on your page, so that Google knows what your page is all about, and this gives your page more status. This would then be "on-page" optimization.
 
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