I purchased this course at 20% off a few days ago. I would gladly pay full price or more -- it's worth every penny.
WHAT's my motivation for going into affiliate Pay Per Call? I've been doing LOCAL lead gen for awhile and just don't like dealing with clients. Finding them, closing the sale, collecting the invoices... I'm fortunate that I can use lead gen techniques that I've been using for awhile, but now I don't have to find a buyer for the leads -- that's what the affiliate networks do.
Here's my take on this course:
1) The course delivery is a bit different -- it's not a single PDF or a series of long running BS videos. It's concise and well-ordered web pages that step you through a detailed process to get up and running quickly with Pay Per Call affiliate marketing.
I like text-based training products so I can breeze through "unimportant" information (like how he got started LOL). No offense, but I just wanted to get at the course.
It's well written, concise and to the point. No fluff. All very actionable content. Basically hand-holding how to get started in PayPerCall.
I finished the entire course in about 3 hours. Sure, he could have produced the same material as 3 hours worth of videos, but that would not give me easy reference points to go back and review things I didn't get clear about. Did I mention I like written content?
The site design is clean and very readable.
2) Course Content: The best way I can describe what's in this course is to show a table of contents. Very, very thorough and well written. Did I mention it's well written?
About Me (My Pay Per Call Journey)
Why Start into Pay Per Cal Affiliate Marketing
The Mobile Opportunity & Why Pay Per Call is the Future of Affiliate Marketing
Keys to a Successful Pay Per Call Campaign
What Niches are Profitable
How to Find & Apply to Pay Per Call Networks
How to Find and Apply to the Right Offers (with quick approvals)
Reviewing Calls and Performance
First Steps into Building Landing Pages or Websites that Convert
My Secret Methods for a High Converting Page
My Exact Methods for Cheap CPC Rates, High Quality Score & SEO Help
Where to Advertise Your Pay Per Call Offers
My Method to Setup Google & Bing Ads for High Conversions
Local Targeting to Get That Urgent Customer
My Keyword Generation and Ad Group Method
Secrets to Bid on Brand Names for Easy Conversions
Quick Tip: Using Negative Keywords to Ensure Efficient Spend
Facts About Google & Bing Account Limits
Master AD EXTENSIONS to Win in Search
How to Setup Call Extension Ads with Call Conversion Tracking
Using Call Only Ads -- The Most Powerful Converting Ads!
How Are You Performing against the Competition?
My Secret Free Tools from Google - Customer Shopping Data
My Methods for Making Your Ads Stand Out
Think Outside the Box - Other Ways to Advertise
Double Conversions with Your Own IVRs
How to Master "Call Ads" on Facebook -- A Real Example
Advanced Call Tracking for Insane Profits
My Exact Method to Negotiate Higher Pay Outs
Closing Comments
Raj goes into great detail to explain his process, step by step. There are generous references included, links to outside sources, definitions of terms that a newbie might not get. Very thorough.
3) Constructive Criticism
If I can find any fault with the program, it's that the website is not very iPad friendly. Oh sure, it's "responsive" and scales to the target device, but the navigation could be a little more useful. I was trying to read on my iPad, and it was very difficult. Fine on my notebook.
On my iPhone 6s, OTOH, it formatted just fine... And he doesn't make it easy to skip through. It's easiest just to read a page to the bottom, then tap or click the "next page" button and do it all in order, so the later subjects make sense.
Another tiny criticism I have is that his concepts are all based on PAID traffic. I'm a big SEO guy, and I always like to see how to drive free traffic. No SEO tips here (If you want SEO methods, check out Chris Winters' Pay Per Call Course)
So if you wade in with Raj's methods, expect to spend some money on Adwords, Bing or Facebook traffic to make things work.
