Doing keyword research for my e-commerce websites with the purpose to choose right amount of right keywords to work on every site.
4 e-shops:
1) men and women clothing categories
2) men and women clothing categories
3) men clothing categories
4) women clothing categories
So what I did is get the list of keywords from google keyword planner, with some data.

Please help to figure out: how many keywords I should take for every shop. How should I choose the keywords?
Also I do not want my sites to compete with each other, so how should I choose the keywords right to get most of it?
TKS!
4 e-shops:
1) men and women clothing categories
2) men and women clothing categories
3) men clothing categories
4) women clothing categories
So what I did is get the list of keywords from google keyword planner, with some data.
Please help to figure out: how many keywords I should take for every shop. How should I choose the keywords?
Also I do not want my sites to compete with each other, so how should I choose the keywords right to get most of it?
TKS!