Off Page SEO
I'm going to break this up into two sections. First the cheap, starter way of doing off page SEO. Then the advanced, expensive method.
Starter Method: This is my very simple approach to ranking low to mid competition keywords. 1 month of blog commenting on high PR relevant blogs, and forum posting, with just the URL and generic links, about 5 links a day. After week 1, I point web 2.0 links to each landing page. In each web 2.0, I link once to my homepage with the URL ~40% of the time, and a deviation of the brand name the rest of the time. I also link once to an inner page with the URL, or an LSI keyword, and never use the main keyword more than any of the LSI keywords on purpose.
A word on LSI keyword linking which I don't often see discussed. Having to use them isn't a bad thing! If your page is on "chairs" and gets 1,000 searches a month, you can more easily rank for "blue chairs" which gets 400 searches a month, by pointing those LSI links at the page. In other words, pointing LSI keywords at your pages isn't just important if you want to hide from google, but it can majorly increase traffic as well!
For more information on manually building a web 2.0's, check out Scritty's method
http://www.blackhatworld.com/blackh...web2-0-structures-yourself-simple-method.html This has worked for me. You'll need to create more web 2.0's for the harder pages though, yet I'd start off with one web 2.0 per category page. BTW, its easy for me to make banners. Creating a custom banner for your web 2.0 is a bulletproof way to avoid deletion from my experience as long as you warm up the site properly.
After building out the web 2.0's, start building links with GSA SER. IMO, you have to have GSA if you want to make it in SEO, its really the only way to automate the link juice necessary without guest posting or buying links. I'm not going to go into details as to how to use GSA, but I'd definitely diversify links headed to your web 2.0's, drip feed them, and cap them at about 500 total over the span of a month. Tier these out, and then social bookmark the pages. That is my preferred method, although some people I'm sure have gotten away with a spammier link profile.
Advanced/Expensive Method: This is my personal strategy, and I'm going to be introducing two heavy hitters. FCSNetworker, and PBN's
FCSNetworker: This is similar to Rankwyz, and helps automate the creation of the high quality web 2.0's
PBN's: Private Blog Networks, you can choose to purchase these links, or create your own. If you would like to create your own, go to expireddomains.net or purchase them on godaddy. I'm not going to go into the proper way to set these up, do a quick search here on the forum, its not too difficult.
What I do here, is use FCSnetworker to create 10 web 2.0's per each landing page(or more) on the site. This is a rough estimate. So if I have 10 landing pages, I'll build 100 web 2.0's, along with high PR doc sharing accounts and social accounts. I'll then manually spin(with TBS) an About Me page, and then one or two other pages with no links in order to warm the sites up. Dan the owner of FCSnetworker has other strategies that don't require spinning, but I'll leave that to you to read about if you decide to purchase the software.
The final page I include a link to an authority site, a link to my homepage(70% brand, 30% URL), and a link to a random inner page(70% generic visit here, check out, etc. , 30% URL). Pages that I'd like to rank higher, I include more on those web 2.0's
Next, I have a second tier of about 1,500 web 2.0's that I've built up(automated with FCSnetworker), and I randomly point two links from each of these sites, to the tier 1 sites. Now each of the tier 1 links should have 30 links from high quality web 2.0's pointed at it, if everything goes perfectly(never the case). This does two things. First, it greatly strengthens your tier 1 links. Second, it makes the tier 1 links a heck of a lot more resilient to GSA spam, which we are going to take full advantage of.
Now, blast all of these links for 30 days with GSA, no cap, but still adhereing to GSA best practices(no porn links, etc.), and use FCSnetworker's social projects to hit both your money site and these tier 1 links with relevant links as well(once you warm up those sites with non-linked fluff). EVERYTHING FCSnetworker related should be dripped out over 40 days.
Finally, its time to bring out the very best links, your PBN links. My ratio is, no PBN links first week, one second week, and go up by increments of one for every week afterwards. For these links, I use LSI, exact match, and partial match anchors, and only two or three links per site.
That's it! Like I said, most of this isn't new, I never "discovered this", but this is how I've been able to make $500 a day from a site I built in December, and I'm applying it to my other niche sites. Because of the silo structuring, for that particular site, I'm ranking in the top 5 for five different keywords that get over 30k searches a month, the front page for over ten 10k searches, and scores of other traffic, and I've sold everything from $3, to $2,000. Good Luck
