@Scritty & moonlighsunligh:
If you write an article about "blue widgets for wickums" you will get 'widgets' often even if the longtail is rare (for most practical cases/topics). In other words for certain topics the root keyword will have high % naturally - no keyword stuffing no nothing. Key is to look at the other authority sites and see where they stand to get an idea what is the acceptable keyword weight.
I agree really. Everything in SEO is relative, you don't have to be perfect in many niches - you just have to be better than the next guy. There is a number 1 search result for every phrase - sometimes that phrase is competitive with a load of well developed sites with great backlink profiles.
Other times all you need to do is be the best of a crap bunch.
It's like that joke.
"What's the best thing to have with you when you're being chased by a bear?"
"Answer - A mate who can't run as fast as you"
That's SEO
The best niches are the ones where the competition is crap and you can beat them
It's not about beating some mythical target, attaining perfection and enlightenment - it's about beating the other sites competiting for the phrase. Sometimes they are great - other times they are crap.
Also - this isn't a "Black Hat Slap" thread. If you don't create links you will likely fail in all but the very weakest of niches. Outsourcing and automation will likely be vital for that if you have many sites or a competitive niche. But having a 231 word site with 25,000+ links (most of them on the same 2 or 3 platforms) isn't just a bit "Black Hat" it's fucking stupid.
THose that visit my blog know I'm more "Blue Hat" these days (a crap phrase I know - but when I looked at what I had success with and how I operated, I found the "Blue Hat" phrase already in use and thought "Oh - that's what I do already almost word for word") So if the hat fits...wear it.
Blue Hat prioratises your site first and foremaost. It ackowedges that it is the only thing you REALLY own. It is where the value you add will likely be PERMANENT (unless you forget to pay you hosting or whatever).
Links by their very nature are on someone elses site, they aren't your's they offer transient value BUT THEY ARE VITAL.
It's not about "not getting links" - it's about knowing how many, what format they should take, what platforms they should be on, the context they are in, how and where to get them and how to keep them adding value. If linkbuilding is taking more than 70% of your time and you aren't a MNS autopilot site builder - then the chances are you have your priorities out of skew.
Scritty