Google will drop links from its ranking algorithm

madoctopus

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Google announced that starting with August this year they will roll out a massive update that won't use links at all to rank the sites.

It seems they have developed a way to understand the meaning of text and are switching from a text index coupled to a link graph to a semantic index where every information has meaning and connections with other information.

"We will be able to provide our users with real answers to their searches. If a user searches for a more generic term we will offer a graph of suggestions so the user can drill down to the more specific search that he is interested in. For example, if a use searches for the word Google we will provide suggestions for Google as a company, stock info for GOOG, Google technologies and services, news related to Google etc. Also, a user searching for a specific product will receive a summary of information in his language. This information will range from ratings of the product on online retail sites, information regarding quality (compiled from reviews), specifications and a lot of other details specific to that type of product. [...] We expect the accuracy and relevance of the results to reach a record quality - something we have tried to achieve for a long time. Also, spam in our results will be eliminated because we will not offer the usual results but actual information on the search query."

This is going to be a game changer and it seems Google might just take over the internet completely in August.

The text is from a press release and they also expand on this a bit on their blog.
 
Let me guess.

That PR was created by Matt cunts. Will that guy ever give up
 
Let me guess.

That PR was created by Matt cunts. Will that guy ever give up

It would not be wise to brush this off as bullshit. It may or may not be true, but either way it should be seriously considered.

I for one support this, it will create a clean slate for all SEO'ers. Just because someone bought a domain 10 years ago, or has 10,000,000 backlinks accumulated over years does not mean they should be #1. We will do what we always do, we will find it's weakness and exploit it.

However this is also an april fool's joke, as there is no such thing in Google's blog.

hahah.
 
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And seriously I guess that things will go that way. It's just a matter of time. No links, pure content.
 
Google announced that starting with August this year they will roll out a massive update that won't use links at all to rank the sites.

It seems they have developed a way to understand the meaning of text and are switching from a text index coupled to a link graph to a semantic index where every information has meaning and connections with other information.

"We will be able to provide our users with real answers to their searches. If a user searches for a more generic term we will offer a graph of suggestions so the user can drill down to the more specific search that he is interested in. For example, if a use searches for the word Google we will provide suggestions for Google as a company, stock info for GOOG, Google technologies and services, news related to Google etc. Also, a user searching for a specific product will receive a summary of information in his language. This information will range from ratings of the product on online retail sites, information regarding quality (compiled from reviews), specifications and a lot of other details specific to that type of product. [...] We expect the accuracy and relevance of the results to reach a record quality - something we have tried to achieve for a long time. Also, spam in our results will be eliminated because we will not offer the usual results but actual information on the search query."

This is going to be a game changer and it seems Google might just take over the internet completely in August.

The text is from a press release and they also expand on this a bit on their blog.

Source?
 
I get it...

April Fool, you son of a b*tch.

Good one ;)
 
Dude, that one had me going. I just couldn't figure out how that could possibly work, and them I was like.... APRIL FOOLS!

This is like the one when the UK papers reported that the Italian spaghetti harvest had failed...
 
Nice job OP I was like wtf and then I realized it was 1am pst... Ain't it a bit early for this :P.

:abducted:
 
Oh.. I almost believed it.. (If only I haven't read the April fools part). :pat:
 
I hate this day...I won't be reading any news or threads created today! :)
 
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