mutatedllama
Regular Member
- Feb 8, 2011
- 444
- 466
.ac.uk are the UK equivalents of .edu - do they have increased value over other urls?
Not sure if you've misunderstood, but these are for website.ac.uk not website.edu.ac.uk. Will they still have good value?
I have a great deal of experience with .ac.uk links and they are fantastic! First of all they come from an education establishment domain name, which in itself has to be verified. A year or so ago I got about 20 .ac.uk links to ranking pages to one page on a website and it outranked the homepage in terms of visits! I'd say that if you're in the UK then a mix of .gov.uk, .ac.uk and co.uk are FAB!
My limited testing on the subject would indicate that .ac.** links carry more weight than a regular link in a similar way to .edu links. It's almost impossible to quantify whether they are mathematically as powerful as .edu links, but they certainly appear to give a little boost. I expect that this is because not everyone can just sign up for a .ac.** domain - you have to be a valid government funded educational institute in most cases.
However they are more difficult to spam; most .edu are monstrous, sprawling sites that usually have a few insecure CMSs installed on them somewhere. ac.** domains tend to be smaller, eg just the splash and info pages for a particular school, so they tend to have less opportunities to drop links.