Helps faccebook ads

With €50/day, refresh creatives every 5–7 days or once frequency hits 2–2.5. Test 3–5 new hooks, keep winners, kill fatigue fast small budgets need faster creative rotation.
 
You might also experiment with testing different offer formats or ad placements sometimes a small change there can lift ROAS without touching your creatives.
 
You have a very low CTR, which means that the problem is either in the post or in the creative. Try replacing the creative with something more eye-catching, check the metrics to see how many people are viewing it for 3-5 seconds. Work on the likes and comments under the post, this also adds 1-2% to the CTR. For example, I boost them through comdrop.

With your budget, you'll have to wait a long time for the pixel to learn, but if you increase your CTR, the process will go faster, and after full training, everything will be okay.
 
I see your CTR is okay for the Dropshipping industry. Try running for 3-4 more days to see if ROAS improves. If not, then turn off that campaign and create another campaign.
Use many different creative samples with the new campaign. Your problem might be due to the creative. I also tried this method with the French perfume campaign.
 
With €50/day, refresh creatives every 5–7 days or after 2–3k impressions per ad. Watch frequency >2.5, CTR drop 30%, or CPA rise, then rotate, test hooks and formats.
 
With €50/day, refresh creatives every 5–7 days or once frequency hits 2–2.5. Test 3–5 new hooks, keep winners, kill fatigue fast small budgets need faster creative rotation.
Changing the content is absolutely necessary whenever the advertisement doesn't yield good results
 
Break down the campaign into smaller groups, select the best ones and allocate budget accordingly, refresh the content every few days, and continue the cycle of selecting the best-performing groups.
 
I'm running FB ads for dropshipping in France with €50/day budget. CTR is 1.2% but ROAS stuck at 1.5. Any tips on creative refresh timing?
Low budget, this seems like a new ad, you need more time to increase reach. The longer the page is active, the cheaper the cost per action.
 
I’d refresh creatives every week or two, especially if CTR starts dropping, to keep the ad fatigue low and ROAS stable.
 
With €50/day, refresh creatives every 5–7 days or once frequency hits 2–2.5. Test 3–5 new hooks, keep winners, kill fatigue fast small budgets need faster creative rotation.
Can I streamline this if I have a large number of accounts?
 
With a €50/day budget, you should refresh or rotate in new ad creatives every 7–10 days (or earlier if frequency approaches 3) to prevent ad fatigue, maintain CTR, and improve ROAS beyond 1.5.
 
Phew wow.... Honestly at €50/day, I think this is usually more of a creative fatigue / message mismatch issue than a scaling one.

With a 1.2% CTR, your ads aren’t bad, but they’re not strong enough to push ROAS higher. For dropshipping in France, I’d refresh creatives every 7–10 days, or sooner if frequency creeps past 2.5.

You can try rotating the angles, not just visuals...you know like (problem to solution, social proof, UGC-style, objection handling).
 
Yeah, at that spend and CTR your creative is prolly getting ad fatigue. I’d refresh every 2 to 3 days or when frequency passes 2 - 3. New angles or product shots usually bring CTR back up fast.
 
Dropshipping advertising on Facebook is actually quite challenging, with relatively low conversion rates and ever-increasing costs. A trial run to gather audience data is necessary, and engaging content is absolutely essential.
 
In my view, unless performance drastically declines, I often leave advertisements running for at least a week with that budget. In addition to the ad creative, problems with ROAS may also arise from the price or sales funnel. Prior to altering the ad content, keep an eye on CPM and CPC movements.
 
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