How Do You Handle High Refund Rates on ClickBank?

[bojo5884]

According to what I've heard, certain ClickBank offerings have insane return rates even when they convert incredibly well. That has the potential to completely destroy momentum. How are you all handling this? Do you stay away from specific niches or do you just accept them as a necessary part of the game?

 

[BassTrackerBoats]

I always thought that all CB products had crazy returns.

 

[tamimkhan]

most serious affiliates stay away from refund-heavy niches because they kill cashflow and ad spend scaling.
That will be helpful I hope.

 

[moonshine7000]

Don't promote scam products.I know from experience make money online Clickbank products have a high refund rate when I was able to run Bing ppc ads.

 

[BassTrackerBoats]

most serious affiliates stay away from refund-heavy niches because they kill cashflow and ad spend scaling.
That will be helpful I hope.

What works on CB?

I have an affiliate account there, or maybe used to as I have not used it in at least 15 years because it was all junk back then.

 

[tamimkhan]

These days the top sellers on ClickBank are health supplements, self-improvement/manifestation programs, and money-making or investing courses — much more polished than the junk from 15 years ago.

 

[DarkCrest]

I focus on niches with higher-quality offers and better customer support, and I always test thoroughly to minimize refunds—sometimes it's about finding the right balance!

 

[fahad13saleem]

I think it’s all about finding the right balance.
Some niches naturally have higher refund rates, but if the EPC and conversion consistency are good enough, it can still be worth it.
Testing refund-adjusted ROI instead of just front-end conversions has helped me a lot.

 

[bojo5884]

I think it’s all about finding the right balance.
Some niches naturally have higher refund rates, but if the EPC and conversion consistency are good enough, it can still be worth it.
Testing refund-adjusted ROI instead of just front-end conversions has helped me a lot.

That's a good strategy, it makes perfect sense to analyze ROI adjusted for refunds. The same is true in other categories, in my experience, particularly make money or fitness offers where refund spikes are frequent. It's crucial to strike a balance between long-term stability and high EPC.

 

[Nigel Moran]

Analyze refund reasons, improve product quality and sales copy, and set clearer expectations before purchase.

 

[tamimkhan]

dm me