This time is serious, SEO is REALLY dying

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SEO isn’t dead – it’s just evolving. AI handles simple Qs, but people still click for deep, unique insights and real experiences. Build genuine authority (user trust, community buzz, interactive content) and you’ll stay ahead.
 
Well i think we need to update and search for other methods to make money ,seo its not the only way
Its sad but we need to adapt in this world no matter what
 
ValeVerga said:
For years we have laughed when someone asked ''is seo dead?''. Now, it's the sad truth, AI is killing traditional SEO and it will only get harder in the next few years.

Google now created an AI mode. Other search engines tend to follow their steps. Before that, they were creating AI overview and integrating AI. Nobody need to visit your unknown blog to read an AI generated boring text, they can do that directly on an AI model and get personalized answers.

For now, SEO is still alive, but in the coming years it tends to basically vanish from internet. It wouldn't be a surprise if AI mode soon completely replaces the search feature. So, there's no AI Mode in the future. There's only AI results, people click SEARCH and automatically AI start answering, no SERP. Bing and other alternatives are not against AI, no place to hide, it's not only Google.

So, what to do?

1) Pay: This is something that will never change. Nowadays if you want to easily appear on page 1, just pay for ads. In the future, if you want to be featured by AIs, just pay and it will shill your brand.

2) Optimize: If we don't want to invest $$ in the new Google A(I)ds, we'll need to figure out how those algorithms work and how they determine which kind of brand deserves to be mentioned when someone asks for it on their chat system. We will probably need to build some reputation, fake reviews, social mentions (not only links). Social media and videos tend to become much more relevant than guest posts. Instead of blog comments (it will become completely useless), comments on TikTok videos (or whatever social media is relevant in the future) will be much more important. The medium term future is social media + AI.

Just some predictions, share your thoughts too, please.
Click to expand...
You’re right to raise the alarm—but I see it as evolution, not extinction. Traditional SEO is shifting toward entity optimization, brand presence, and multi-channel authority. AI will favor trusted, well-cited sources, so the future of organic visibility lies in building topical authority across platforms—web, video, and social. Adaptation, not abandonment, will define survival.
 
Honestly I felt it long ago that google seo is becoming like gambling. And the creepiest thing is you know what? It will eat your time and mental energy! The results in google seo takes TIME and are very shaky. Your mood becomes soon dependent on your serp positions, and you becoming a voluntary slave for mathematical algorithms and AI. Why would I sacrifice precious time for thing that will eat up your years and most likely will fail? (If you plan to be "white hat")
Recently a site of mine which has previously tanked to 0 impressions on gsc after one of their updates... I didn't do nothing to it, nothing at all. It was staying dormant all these months. And suddenly after recent Google update it rose to 500-600 impressions a day and returned its positions ) , that says it all. We look like monkeys who try to invent an atomic reactor for them (in the current state of the game) . Youtube on the other hand has still some value for ranking and driving traffic, but Noone knows how long will it last.
 
Yeap, by the looks of it seo is coming to an end
 
Not even worth optimizing for, AI (overviews) is/are turning everything into 0-click.
ValeVerga said:
For years we have laughed when someone asked ''is seo dead?''. Now, it's the sad truth, AI is killing traditional SEO and it will only get harder in the next few years.

Google now created an AI mode. Other search engines tend to follow their steps. Before that, they were creating AI overview and integrating AI. Nobody need to visit your unknown blog to read an AI generated boring text, they can do that directly on an AI model and get personalized answers.

For now, SEO is still alive, but in the coming years it tends to basically vanish from internet. It wouldn't be a surprise if AI mode soon completely replaces the search feature. So, there's no AI Mode in the future. There's only AI results, people click SEARCH and automatically AI start answering, no SERP. Bing and other alternatives are not against AI, no place to hide, it's not only Google.

So, what to do?

1) Pay: This is something that will never change. Nowadays if you want to easily appear on page 1, just pay for ads. In the future, if you want to be featured by AIs, just pay and it will shill your brand.

2) Optimize: If we don't want to invest $$ in the new Google A(I)ds, we'll need to figure out how those algorithms work and how they determine which kind of brand deserves to be mentioned when someone asks for it on their chat system. We will probably need to build some reputation, fake reviews, social mentions (not only links). Social media and videos tend to become much more relevant than guest posts. Instead of blog comments (it will become completely useless), comments on TikTok videos (or whatever social media is relevant in the future) will be much more important. The medium term future is social media + AI.

Just some predictions, share your thoughts too, please.
Click to expand...
Not even worth optimizing for, AI (overviews for example) is/are turning everything into 0-click.
 
All Bloggers, Backlink sellers, PR companies will come to an end within next 10 years!!! SEO is ending. Only surviving is social media. So try to utilize as much as social media pages, profiles grows.
 
homeriscool said:
offline marketing is the future.
Click to expand...
don't worry, they are sneakily inserting robots among people too. The end goal is to replace humans with robots, this is what the evil scientists are aiming for (and this time I'm not even saying it as a joke), so expect that your neighbour, Bob, and his wife Sarah to be AIs be 2030...

There is already a brothel in Germany (or at least it was one a few years ago when I heard the news, maybe nowadays there are such brothels all over the world) whose sex employees are robots... or cyborgs or AIs, God knows what these atrocities are called anymore... so yeah, the future is already here...
 
It is counter productive! When people start getting what they want from AI mode, how will they click on Ads.

GSE traffic will go down, people won't trust AI as much, especially in some industries or niches.

People would rather start visiting notable websites in their industry, use Wikipedia more and other big media sites.
 
Local SEO and e-commerce won't die soon enough because people will still need to visit those sites for the actual product which AI can't provide. But it will recommend the sites which can provide these products or services which user needs.

So getting an AI overview would be a challenge now.
 
tazarbm said:
don't worry, they are sneakily inserting robots among people too. The end goal is to replace humans with robots, this is what the evil scientists are aiming for (and this time I'm not even saying it as a joke), so expect that your neighbour, Bob, and his wife Sarah to be AIs be 2030...

There is already a brothel in Germany (or at least it was one a few years ago when I heard the news, maybe nowadays there are such brothels all over the world) whose sex employees are robots... or cyborgs or AIs, God knows what these atrocities are called anymore... so yeah, the future is already here...
Click to expand...
I agree with with you.

Neuralink is just the start.

And I'm not surprised to hear about Ai brothels or whatever.
 
Absolutely on point the future of SEO is AI + social proof, and those who adapt fast will own the visibility game.
 
Blogs, Forums may fade but SEO for ecommerce will still remain imo. Web based advertising will take a big hit as AI will filter a lot of content for the users.

AI can't steal your physical products, it can only find the most suitable product. How it does that is still up to algorithms.
 
SEO isn’t just dead, the acronym SEO is now meaningless.

The new game in town is AI response optimisation. (resops)

Serious players will regroup and redirect funds towards major content upgrades.

It's going to be mayhem!
 
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