Keyword easy or difficult

[Rollfic]

Hi, found a long tail keyword.

Searched on google with - allintitle:keyword

It showed only 52 results, first one was a YT video. And no results had the exact title.

Then searched only the keyword without any modifier, then yahoo, forbes popped up but none had the exact title.

Is it worth writing article?

 

[tazarbm]

hard to say nowadays when google intentionally screws up the SERPs to maximize their revenue. The only way to know is to try to rank it...

 

[Rollfic]

hard to say nowadays when google intentionally screws up the SERPs to maximize their revenue. The only "real" way to check is to try rank it....

But overall isn't the general rule being if no big sites including media outlets like cnn, bbc are not using the EXACT keyword title, it's a good sign?

 

[praetserge]

Not really... you don't have to use that keyword in the title, you don't even need to mention the keyword in the article to rank for it.
Even my website can rank if I get a few links with keyword anchor text.

 

[tazarbm]

But overall isn't the general rule being if no big sites including media outlets like cnn, bbc are not using the EXACT keyword title, it's a good sign?

that used to be the rule yeah.... but given how the SERPs look lately it's anyone's guess

Anyway, for me it's a toss-up, let's see what other people say...

 

[samratfkt]

I think first check the serp, and check their titles and then check the same thing using their title.

 

[Anne-Maree]

if the keyword aligns with your content strategy, has decent search volume, and you believe you can create a valuable article around it, it might be worth pursuing.

 

[KevinKemp]

Hi, found a long tail keyword.

Searched on google with - allintitle:keyword

It showed only 52 results, first one was a YT video. And no results had the exact title.

Then searched only the keyword without any modifier, then yahoo, forbes popped up but none had the exact title.

Is it worth writing article?

if you believe the long-tail keyword aligns with your content strategy and addresses a topic of interest to your audience, it's worth considering writing an article targeting it. Focus on providing high-quality, relevant content that meets the needs of users searching for that keyword.

 

[RMX]

as the long tail keyword has only 52 results in serps might be the keyword has not been exploited. you can write an quality content, publish and see the results

 

[Bankyyi]

i think you should check and use the headers

 

[NeedMyLink]

Definitely worth. Low competition indicates potential.

 

[jagreigruzeuppe8435]

You don't have to put the keyword. there's no need

 

[blackbeans]

It depends on the niche of the keyword.

A lot of the times, people think that if a YouTube video shows up as the number one result that keyword is automatically easy.

Not so fast!

In many niches, people actually expect that information to be presented in video format.

Maybe there's some sort of step-by-step direction required.

Maybe it involves some sort of process,

Whatever it is, there's something about the intent behind that keyword that demands video.

So don't get automatically excited if the first result is a YouTube video.

However, if the first result is a Quora question or a Reddit thread, you may be in a better position.

You're definitely in a better position if it is some random forum thread.

You can easily dominate those.

But if it is a YouTube video?

I would think twice.

I would first research the keyword, watch the YouTube video, and put two and two together.

 

[1SEOWarrior]

This is tough to oversee the serps nowadays. Better to implement it and see how Google reacts.

 

[blackbeans]

Another piece of advice I could give you involves getting to the bottom of keyword difficulty rating.

A lot of people, when they build websites, focus solely on what software tools think about the difficulty of the keywords they're targeting.

This is risky because, just judging from my experience with Semrush, it can overestimate or underestimate keyword difficulty.

Case in point: One of my blogs that continues to make money ranks for a keyword that is very difficult.

We're talking 80+ and it's commercial.

What made the difference was most of the site is informative.

So what I gather from that is that it's okay to target high competition keywords but the vast majority of your keywords must be lower difficulty to balance things out.

Also, in terms of timeline, build up the informative pages on your site first, and then start creating more lucrative pages that target keywords that pay more.

 

[alonelywriter]

Depends on the niche. But Sometimes webmasters target many keywords with single title.

So this might be the reason big sites might not be appearing in your first search with Alltitle:

 

[Skratch2k]

Why not try it? What could you lose if you write the article?
Regarding allintitle searches: I don't believe in that modifier (and KGR) too much, as any title could be written slightly differently, so that the modifier wouldn't find it. Especially if you searched for a long long-tail keyword with allintitle. Also, Google is quite good at finding paragraphs that answer the search intent, even without having the keywords in the title.

Coming back to your question: I would probably write the article, yes.

 

[randyseoppc]

Hi, found a long tail keyword.

Searched on google with - allintitle:keyword

It showed only 52 results, first one was a YT video. And no results had the exact title.

Then searched only the keyword without any modifier, then yahoo, forbes popped up but none had the exact title.

Is it worth writing article?

Hi there!

The keyword that you are searching would depend on the usage, for what niche, location, etc. Also, we need to mind the keyword difficulty level which is shown by the competition. Could you please share the keyword I can take a look at it for you?

 

[Markjackson01]

Choosing between 'easy' or 'difficult' keywords impacts your online success. Tailor content to meet audience needs for effective results.