facebook CPM too high

[loire]

hi, lately my campaign CPM is so high, like around 60$ - 100$

this one above, i just started this campaign, the start of the CPM is always 90$ something, and after a few day, it does going down to around 60$ but it will go up again.
do we need to wait? will it gradually going down? or is there anyway we can avoid this?

my niche is Indonesia Online Gambling.

 

[MOND AGENCY MARKETING]

you should change account and change main content and target image. In which country do you advertise sir?

 

[loire]

you should change account and change main content and target image. In which country do you advertise sir?

i change the account for a few times, what does the account affect is? i always keep changing the content and its always the same.
my ads is running in Indonesia

 

[tiredleon]

get a professional to do these kinda ads. Many are here on BHW, you wont regret it

 

[loire]

get a professional to do these kinda ads. Many are here on BHW, you wont regret it

it's not like i dont want, i just dont know where to find.

 

[tiredleon]

it's not like i dont want, i just dont know where to find.

Search for Facebook Ads on BHW Marketplace

 

[loire]

Search for Facebook Ads on BHW Marketplace

will do, thank you

 

[Black Hat Earth]

hi, lately my campaign CPM is so high, like around 60$ - 100$
View attachment 311341
this one above, i just started this campaign, the start of the CPM is always 90$ something, and after a few day, it does going down to around 60$ but it will go up again.
do we need to wait? will it gradually going down? or is there anyway we can avoid this?

my niche is Indonesia Online Gambling.

There are 2 ways your CPM can decrease in the near future.

First, you need to change to a new ad account to test with campaigns

Second way, you need to change your ad content and targeting. Advertising content includes: post content, image + video content, this content determines up to 80% of your customers whether or not they decide to buy. Next, you need to change your detailed targeting (customer file), maybe because you are not targeting the right audience, causing your advertising bid to increase and not bring good results.

 

[loire]

There are 2 ways your CPM can decrease in the near future.

First, you need to change to a new ad account to test with campaigns

Second way, you need to change your ad content and targeting. Advertising content includes: post content, image + video content, this content determines up to 80% of your customers whether or not they decide to buy. Next, you need to change your detailed targeting (customer file), maybe because you are not targeting the right audience, causing your advertising bid to increase and not bring good results.

hi, thank you for the reply.
i will try to do something with the content, but for the detailed targeting, since my niche is "gambling", i set it all interest to gambling, i think its quiet right already isn't it?

 

[Black Hat Earth]

i think its quiet right already isn't it?

What quiet issue are you referring to

 

[Emma Jenkins ads]

High CPM is due to incorrectly determining the campaign goal, targeting the wrong target audience (you need to review and change it), the advertisement is not attractive (should change the content to use quality images and viral videos)

 

[Anonymous Seller]

First, you need to review the content/images of your advertisement. Second, consider your target audience – have you researched your customers? Because high CPM is largely influenced by these two factors.