[BEWARE] Dubious Outreach Website Tricks...

Topiano

Elite Member
Executive VIP
Jr. VIP
Joined
Dec 3, 2015
Messages
5,318
Reaction score
6,022
Lately, I have noticed that some new and old websites have seen a spike in traffic by using a dubious method to increase their visibility on SERP.

For example, I came across a technology website that looked decent and had mostly tech-related content. However, when I dug deeper into their keyword traffic source, I found out that most of their traffic came from EtR adult keywords. This is a sneaky way to double their outreach fee.

I would be wary of such websites.

One simple way to mitigate this issue is to use your preferred audit tool and check their target keywords and pages to see what is driving the most traffic to their website.

Stay alert.

1691919442021-png.276847
 
Yeah it's a thing.

They also use some Indian entertainment news keywords that have a huge spike in traffic and are easy to rank. Mostly gibberish.

So they hide that gibberish article somewhere in their site and when you use Ahrefs or SEMrush you think that Wow this is a nice website to get a link from and there you have it.

They fake the DR by using Google and other redirects to manipulate the metrics of the analytics tools just to sell links and guest posts to gullible users who most often don't look further than the main page of Ahrefs etc.
 
Good thread. I'd say, you should either ignore their outreaching attempts, or use a proper auditing tool, there are many free ones available.
 
For example, I came across a technology website that looked decent and had mostly tech-related content. However, when I dug deeper into their keyword traffic source, I found out that most of their traffic came from EtR adult keywords. This is a sneaky way to double their outreach fee.
I've noticed this too. It's been happening for quite a while.

That's why the best way to choose a website is through the SERPs. You choose from sites that are actually ranking for keywords in the niche/industry.

If you blindly focus just the numbers you'd be misled.
 
For example, I came across a technology website that looked decent and had mostly tech-related content. However, when I dug deeper into their keyword traffic source, I found out that most of their traffic came from EtR adult keywords. This is a sneaky way to double their outreach fee.
Nice call. Every so often I go so much on autopilot that I cannot care less to check this specific matter.
 
I've noticed this too. It's been happening for quite a while.

That's why the best way to choose a website is through the SERPs. You choose from sites that are actually ranking for keywords in the niche/industry.

If you blindly focus just the numbers you'd be misled.
Absolutely great approach to it.
The downside is that most target keywords appearing on the SERP won't link to a competitor's domain.


Nice call. Every so often I go so much on autopilot that I cannot care less to check this specific matter.

Agreed, especially if running on a batch analysis tool. It takes this further step to further detect the bad eggs.
 
  • Like
Reactions: GTC
The downside is that most target keywords appearing on the SERP won't link to a competitor's domain.
You're right, but nothing good comes super easy. You either have to use really good pitch or have walk-arounds like approaching sites that aren't very obvious competitors even though you're in same niche or very related niche.
 
something that I noticed a lot in that regard is people ranking for stuff like error codes. Those keywords have huge amounts of traffic and are low competition.
 
Thats like almost all guest post resellers are doing it.
They may me not targeting adult keywords but totally spammy keywords like
best selfie ever
The reason for this is almost every buyer want 30+ DA.
So i guess problem will solve by itself, once enough buyers get burn by these resellers, they may educate themself...
 
something that I noticed a lot in that regard is people ranking for stuff like error codes. Those keywords have huge amounts of traffic and are low competition.

Yeah, the Semantic SEO guy ranks loads of it.
 
Back
Top