Expired domain with traffic question

[Divisoria]

Hi bhw community,

I plan to buy a expired domain with a traffic on my friend (250k in 3 months) If i buy this expired domain with a traffic, then i create a look a like site that on previous ones, do you think that the traffic stats are getting back to zero (0) or the traffic stats will continue?

Also how much does cost on that expired domain?

stats:
250k traffic in 3 months
.com domain
DR: 29

My friend offers me 5 figures on that domain this is worth to buy or not?

 

[VikingWannabe]

Don't want to be the party pooper but the traffic stats screams inflated fake traffic.
Place the domain on a tool like Semrush and analyse the historical traffic (it does require Guru subscription).

 

[Divisoria]

Don't want to be the party pooper but the traffic stats screams inflated fake traffic.
Place the domain on a tool like Semrush and analyse the historical traffic (it does require Guru subscription).

I place the domain on similarweb that's why i got the stats

 

[MKSKS]

Does that domain have any indexed pages in google if so how many?

What's the domain age?

How was the traffic before 3 months?

What's the values for RD, BL, DF %, and number of ranking keywords?

The domain can be good but 5 figs price is too much.

 

[TheMarquis]

The traffic looks very good, but make sure it's real. Do your homework before investing money in the site:
- GSC&Analytics stats are the best (Ahrefs, Semrush, SimilarWeb, Moz, etc are just 3rd party tools, often far from reality).
- Analyze the niche and see how you can improve it.
- Calculate what else you must invest after you buy the site (site redesign, SEO, and so on).

Good luck!
M

 

[Guntater]

Buying expired domains with existing traffic can be tempting, but it also comes with risks. Here are some balanced perspectives to consider:

• Verifying the traffic is real and not inflated or fake is crucial, as @VikingWannabe suggested. Look beyond just SimilarWeb data to get a full picture.
• The historical traffic and metrics @MKSKS mentioned are also important to analyze before making such a big investment. A spike in recent months could be an anomaly.
• As @TheMarquis wisely recommended, thoroughly vet the domain first and have a post-purchase monetization strategy. The initial purchase price is just one cost.
• On the promising side, 250k traffic in 3 months is substantial if it's genuine. The .com extension is also preferable.
• However, as others noted, a 5-figure price tag is steep. Do your due diligence to determine if the asking price aligns with the potential value.

In summary, this could be a solid opportunity if the traffic is verified as real and you have a solid game plan for the site after purchase. But proceed with caution, and don't assume past traffic levels will automatically sustain. Evaluate if the investment makes sense for your goals and budget. Let me know if you need any other suggestions!