facebook costs went terribly up?

[cpa_guy]

since the end of November 2022 my ads are spending a lot more money, with much less results. am i the only one? WTF facebook is doing?

 

[Chris Newman]

Facebook reported its first-ever year-over-year decline in advertising revenue in its Q2 2022 and thereafter their ad revenue keeps falling.
Facebook reported a second straight quarterly revenue decline and is forecasting another drop in the fourth quarter.
TikTok’s annual revenue from ads in 2022 increased a whopping 200% from the previous year. TikTok’s annual revenue by the end of this year is expected to be three times higher than its revenue in 2021.
And along the journey, Facebook launched Reels, which is absolutely no match for the success that TikTok is having.
Hence, it clear that Facebook is now no match to TikTok, in terms of advertising strength and Facebook has ran out of any further innovative ideas to have healthy advertising revenues again.
Therefore, it is obvious that Facebook is secretly injecting "steroids" into their ad costs for advertisers and this is why advertisers are seeing higher than usual ad costs. Facebook's top management need to realize that such obnoxious moves, will result in more advertisers leaving Facebook Ads and moving to TikTok (TikTok Ads) and other more innovative platforms. Facebook has dug it's grave AND has already fallen into that grave, it is ALREADY too late for any rescue. Perhaps consider to leave Facebook Ads and move to platforms like TikTok (TikTok Ads).

 

[Heiko]

I'd say its pretty normal that rates will go up in December because of Christmas. You should wait until January and the rates should normally recover again.

 

[cpa_guy]

im still getting terrible traffic. like they intentionally send crap clickers who just visit your website and do nothing......it makes me very mad, Suckerberg

 

[cpa_guy]

its not the problem costs, i pay the same amount for my ads more or less... the actual problem is, the traffic quality went terribly down. perhaps today i got 313 clicks from USA and maybe only 50 people engaged with the messenger button on my website. with the other side,conversion campaigns do not work at all.

 

[TNgyuen]

Q4.......Q4....

 

[MR TMT]

Do you still have the same issue? My ad costs also went up and i am seeing no results...

 

[cpa_guy]

Do you still have the same issue? My ad costs also went up and i am seeing no results...

ads are nwo different and broken. more expensive and they give less results. if you used clicks before,you need to set to landing page views now. it will help but not a lot.

 

[MR TMT]

ads are nwo different and broken. more expensive and they give less results. if you used clicks before,you need to set to landing page views now. it will help but not a lot.

Do you think that this will last long?

 

[cpa_guy]

it will stay like this because Suckerberg decided to steal our money. ultimately, they may change something if people start to complain a lot.

 

[Mr Henry]

since the end of November 2022 my ads are spending a lot more money, with much less results. am i the only one? WTF facebook is doing?

I think you should review your content, user behavior has changed, they prefer new, more creative, better content. Changing content creates new results for you

 

[Get Hight]

Prices have also recently gone higher because users have more emerging platforms such as tiktok . But if you still use the same campaign type the same video or content. Increasing prices will be inevitable.

 

[facebook_ads expert]

Tôi vẫn nhận được lưu lượng truy cập khủng khiếp. giống như họ cố tình gửi những người nhấp chuột tào lao chỉ truy cập trang web của bạn và không làm gì cả......điều đó khiến tôi rất tức giận, Suckerberg

you can dodge that crap hit client file in tagert

 

[cpa_guy]

you can dodge that crap hit client file in tagert

what should i do?

 

[cpa_guy]

Facebook reported its first-ever year-over-year decline in advertising revenue in its Q2 2022 and thereafter their ad revenue keeps falling.
Facebook reported a second straight quarterly revenue decline and is forecasting another drop in the fourth quarter.
TikTok’s annual revenue from ads in 2022 increased a whopping 200% from the previous year. TikTok’s annual revenue by the end of this year is expected to be three times higher than its revenue in 2021.
And along the journey, Facebook launched Reels, which is absolutely no match for the success that TikTok is having.
Hence, it clear that Facebook is now no match to TikTok, in terms of advertising strength and Facebook has ran out of any further innovative ideas to have healthy advertising revenues again.
Therefore, it is obvious that Facebook is secretly injecting "steroids" into their ad costs for advertisers and this is why advertisers are seeing higher than usual ad costs. Facebook's top management need to realize that such obnoxious moves, will result in more advertisers leaving Facebook Ads and moving to TikTok (TikTok Ads) and other more innovative platforms. Facebook has dug it's grave AND has already fallen into that grave, it is ALREADY too late for any rescue. Perhaps consider to leave Facebook Ads and move to platforms like TikTok (TikTok Ads).

i dont get it. if they compete with tik tok, they might want to lower the ads costs?

 

[NirvanaWolf]

Ditch Facebook. It's going down. Will be irrelevant completely in a few years.

 

[charles133]

Well in this world you need to adapt try tiktokads ,pinterest ads ,quora ads etc .Or you may want to leearn organic traffic