Publish content people would love to link to.
If you publish an article and you´re not getting any backlinks either:
- The content is NOT what "link-creators" (this is a term coined by Brian Dean on one of his courses) would like to link to
- Finding topics authoritative and relevant sites would like to link to it´s NOT easy but leveraging the power of tools like Ahrefs or SEMrush, surely makes the process easier.
- You didn´t spend enough time promoting that content
- It´s not enough to just publish the content, you need to build "content awareness" by promoting it.
Gaining backlinks is not a "set and forget" type of thing, you can´t just hit the publish button and just wait for links to come in.
You need to make this happen!
Check these resources on the topic...
https://backlinko.com/high-quality-backlinkshttps://www.gotchseo.com/how-to-get-backlinks/#get-backlinkshttps://nealschaffer.com/link-building-strategies/https://www.matthewwoodward.co.uk/seo/link-building/strategies/
I hope this helps, cheers!