Best Bulk Cold Emailing Solution 2021

Interesting. So, G doesn't care to penalize your other domains on the account when one goes bad? What kind of volume are we talking about per day through a domain on a normal campaign?

Actually, G does not care at all. I can land in full spam on one domain and get 75% open rate on another one, on the same G suite.

We're talking of 200 / 250 max emails sent per day per email address. And I use only one email address per domain, so 200 / 250 emails per domain per day.

If I need to send more volume, I buy a new domain, create a new email address on it and send 200 more per day. But if I do so, I change the content between the two senders. You don't want to send the same email content from two different email accounts.


May I ask how many emails are you sending per day? let's say I need to start sending 3k emails per day with a brand new setup, how many emails per account can I inbox per day right away?

Thank you so much,

You got your answer :)
 
Actually, G does not care at all. I can land in full spam on one domain and get 75% open rate on another one, on the same G suite.

We're talking of 200 / 250 max emails sent per day per email address. And I use only one email address per domain, so 200 / 250 emails per domain per day.

If I need to send more volume, I buy a new domain, create a new email address on it and send 200 more per day. But if I do so, I change the content between the two senders. You don't want to send the same email content from two different email accounts.




You got your answer :)

Do you send 250 right away or do you warmup to that volume?
 
Actually, G does not care at all. I can land in full spam on one domain and get 75% open rate on another one, on the same G suite.

We're talking of 200 / 250 max emails sent per day per email address. And I use only one email address per domain, so 200 / 250 emails per domain per day.

If I need to send more volume, I buy a new domain, create a new email address on it and send 200 more per day. But if I do so, I change the content between the two senders. You don't want to send the same email content from two different email accounts.




You got your answer :)
would you start sending 200 emails the same day you create the new email? how many emails max do you use in one G-Suite account without proxies and without any of the different emails start affecting each other? thank you so much man
 
Nice tips @Shatzyo !

But let´s say gmail decided to ban your account, do you lose your g suite account entirely, or only the email account.
 
Do you send 250 right away or do you warmup to that volume?

My process is :

1. For a new domain / new email address, I warm up with Mailreach between 14 and 30 days before sending any campaign. It depends how my client wants to start fast. And then I usually start with 50 emails / day and slowly reach 200 or 250 by adding 20/30 per day. This is not an exact science, sometimes I start directly with 70 after the 14 days, add 30 the next day, and so on. Again, you just have to be human. Don't do 50 > 200 over the night.

2. The warm up / mailreach runs constantly even after the 14 / 30 days, it never stops. A lot of people warm up their account ONLY before sending, then they send their campaigns, the open rate is OK at the beginning and then drops after several weeks, they land in spam and they don't understand. The key is to get a high level of engagement on your emails. And to get this engagement you first need to write a good copy, and to maximize your results, use a good warm up.

would you start sending 200 emails the same day you create the new email? how many emails max do you use in one G-Suite account without proxies and without any of the different emails start affecting each other? thank you so much man

I think I replied to your first question, I don't start sending 200 emails the day I create the address.

I've used more than 50 adresses / domains on 1 G Suite without problems. Why would you need proxies ? You can manage dozens of Gsuite users on the same IP / computer without any problems. I've never had problems doing that in 5 years of cold emailing. But I've never done it with @gmail accounts, I only use G suite accs.

Nice tips @Shatzyo !

But let´s say gmail decided to ban your account, do you lose your g suite account entirely, or only the email account.

I've never had 1 Gsuite account or user banned by Gmail. The worst that happened for me is to get one user / account suspended. It happens regularly, but you just have to go in the admin and "unsuspend" him. I'm not saying you can't be banned but I've done cold emailing for 150 companies managing hundreds of accounts on 2 or 3 G Suite, I've never had an account banned.

But I think it's pretty easy to have a @gmail.com account banned, but that's not the case for G Suite, don't forget that you pay at least 4/5 dollars per email account per month. You're paying them, that's a big difference.
 
My process is :

1. For a new domain / new email address, I warm up with Mailreach between 14 and 30 days before sending any campaign. It depends how my client wants to start fast. And then I usually start with 50 emails / day and slowly reach 200 or 250 by adding 20/30 per day. This is not an exact science, sometimes I start directly with 70 after the 14 days, add 30 the next day, and so on. Again, you just have to be human. Don't do 50 > 200 over the night.

2. The warm up / mailreach runs constantly even after the 14 / 30 days, it never stops. A lot of people warm up their account ONLY before sending, then they send their campaigns, the open rate is OK at the beginning and then drops after several weeks, they land in spam and they don't understand. The key is to get a high level of engagement on your emails. And to get this engagement you first need to write a good copy, and to maximize your results, use a good warm up.



I think I replied to your first question, I don't start sending 200 emails the day I create the address.

I've used more than 50 adresses / domains on 1 G Suite without problems. Why would you need proxies ? You can manage dozens of Gsuite users on the same IP / computer without any problems. I've never had problems doing that in 5 years of cold emailing. But I've never done it with @gmail accounts, I only use G suite accs.



I've never had 1 Gsuite account or user banned by Gmail. The worst that happened for me is to get one user / account suspended. It happens regularly, but you just have to go in the admin and "unsuspend" him. I'm not saying you can't be banned but I've done cold emailing for 150 companies managing hundreds of accounts on 2 or 3 G Suite, I've never had an account banned.

But I think it's pretty easy to have a @gmail.com account banned, but that's not the case for G Suite, don't forget that you pay at least 4/5 dollars per email account per month. You're paying them, that's a big difference.

I will need to look into this. I have a question regarding g suite because their documentations are not clear.

In a Gsuite account I can add a user for $6 per month. What is not clear, is the max emails to send per 24hrs (2000) is for this user or is it for the whole G suite account?
So if I have 2 users will I be able to send 4000 in 24hrs (2000 per user)?
Or is the 2000 for all users on this gsuite account?
 
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I will need to look into this. I have a question regarding g suite because their documentations are not clear.

In a Gsuite account I can add a user for $6 per month. What is not clear, is the max emails to send per 24hrs (2000) is for this user or is it for the whole G suite account?
So if I have 2 users will I be able to send 4000 in 24hrs (2000 per user)?
Or is the 2000 for all users on this gsuite account?

2000 is for 1 user, not the whole G suite.
 
My process is :

1. For a new domain / new email address, I warm up with Mailreach between 14 and 30 days before sending any campaign. It depends how my client wants to start fast. And then I usually start with 50 emails / day and slowly reach 200 or 250 by adding 20/30 per day. This is not an exact science, sometimes I start directly with 70 after the 14 days, add 30 the next day, and so on. Again, you just have to be human. Don't do 50 > 200 over the night.

2. The warm up / mailreach runs constantly even after the 14 / 30 days, it never stops. A lot of people warm up their account ONLY before sending, then they send their campaigns, the open rate is OK at the beginning and then drops after several weeks, they land in spam and they don't understand. The key is to get a high level of engagement on your emails. And to get this engagement you first need to write a good copy, and to maximize your results, use a good warm up.



I think I replied to your first question, I don't start sending 200 emails the day I create the address.

I've used more than 50 adresses / domains on 1 G Suite without problems. Why would you need proxies ? You can manage dozens of Gsuite users on the same IP / computer without any problems. I've never had problems doing that in 5 years of cold emailing. But I've never done it with @gmail accounts, I only use G suite accs.



I've never had 1 Gsuite account or user banned by Gmail. The worst that happened for me is to get one user / account suspended. It happens regularly, but you just have to go in the admin and "unsuspend" him. I'm not saying you can't be banned but I've done cold emailing for 150 companies managing hundreds of accounts on 2 or 3 G Suite, I've never had an account banned.

But I think it's pretty easy to have a @gmail.com account banned, but that's not the case for G Suite, don't forget that you pay at least 4/5 dollars per email account per month. You're paying them, that's a big difference.
Really thank you for your contribution. We all appreciate that.
Regarding your mailing schedule after setting up a proper system, do you have a plan to warm up your customers or just directly send them promotional emails?
 
My process is :

1. For a new domain / new email address, I warm up with Mailreach between 14 and 30 days before sending any campaign. It depends how my client wants to start fast. And then I usually start with 50 emails / day and slowly reach 200 or 250 by adding 20/30 per day. This is not an exact science, sometimes I start directly with 70 after the 14 days, add 30 the next day, and so on. Again, you just have to be human. Don't do 50 > 200 over the night.

2. The warm up / mailreach runs constantly even after the 14 / 30 days, it never stops. A lot of people warm up their account ONLY before sending, then they send their campaigns, the open rate is OK at the beginning and then drops after several weeks, they land in spam and they don't understand. The key is to get a high level of engagement on your emails. And to get this engagement you first need to write a good copy, and to maximize your results, use a good warm up.



I think I replied to your first question, I don't start sending 200 emails the day I create the address.

I've used more than 50 adresses / domains on 1 G Suite without problems. Why would you need proxies ? You can manage dozens of Gsuite users on the same IP / computer without any problems. I've never had problems doing that in 5 years of cold emailing. But I've never done it with @gmail accounts, I only use G suite accs.



I've never had 1 Gsuite account or user banned by Gmail. The worst that happened for me is to get one user / account suspended. It happens regularly, but you just have to go in the admin and "unsuspend" him. I'm not saying you can't be banned but I've done cold emailing for 150 companies managing hundreds of accounts on 2 or 3 G Suite, I've never had an account banned.

But I think it's pretty easy to have a @gmail.com account banned, but that's not the case for G Suite, don't forget that you pay at least 4/5 dollars per email account per month. You're paying them, that's a big difference.
If you always use warming up then how do you calculate your open rate? Do you send specific amount of "warm up" mail via services per day and just calculate backend what the real open rate is or how?
 
2000 is for 1 user, not the whole G suite.

2000 is for 1 user, not the whole G suite.

When I get started with G suite, from what I understood I will be on a trial account with sending limits. Which I need to convert to a paid account so these limits would be lifted. I copied from g suite the following:

After you convert from a free trial account to a paid subscription, your account sending limits automatically increase when both of the following are true:

Your domain has cumulatively paid at least USD 100 (or equivalent)

At least 60 days have passed since reaching that payment threshold

If you bought your domain from Google, the cost to increase your limits is the cost of your domain plus US 100.


I fail to understand what is meant by the above exactly so my sending sending limits would be increased.
 
My process is :

1. For a new domain / new email address, I warm up with Mailreach between 14 and 30 days before sending any campaign. It depends how my client wants to start fast. And then I usually start with 50 emails / day and slowly reach 200 or 250 by adding 20/30 per day. This is not an exact science, sometimes I start directly with 70 after the 14 days, add 30 the next day, and so on. Again, you just have to be human. Don't do 50 > 200 over the night.

2. The warm up / mailreach runs constantly even after the 14 / 30 days, it never stops. A lot of people warm up their account ONLY before sending, then they send their campaigns, the open rate is OK at the beginning and then drops after several weeks, they land in spam and they don't understand. The key is to get a high level of engagement on your emails. And to get this engagement you first need to write a good copy, and to maximize your results, use a good warm up.



I think I replied to your first question, I don't start sending 200 emails the day I create the address.

I've used more than 50 adresses / domains on 1 G Suite without problems. Why would you need proxies ? You can manage dozens of Gsuite users on the same IP / computer without any problems. I've never had problems doing that in 5 years of cold emailing. But I've never done it with @gmail accounts, I only use G suite accs.



I've never had 1 Gsuite account or user banned by Gmail. The worst that happened for me is to get one user / account suspended. It happens regularly, but you just have to go in the admin and "unsuspend" him. I'm not saying you can't be banned but I've done cold emailing for 150 companies managing hundreds of accounts on 2 or 3 G Suite, I've never had an account banned.

But I think it's pretty easy to have a @gmail.com account banned, but that's not the case for G Suite, don't forget that you pay at least 4/5 dollars per email account per month. You're paying them, that's a big difference.

Thank you for all those informations ! This thread is gold.
What tool are you using to schedule your email and analyze the opening rate etc. ?
 
Really thank you for your contribution. We all appreciate that.
Regarding your mailing schedule after setting up a proper system, do you have a plan to warm up your customers or just directly send them promotional emails?

Yes I warm up with mailreach just like I said earlier.

If you always use warming up then how do you calculate your open rate? Do you send specific amount of "warm up" mail via services per day and just calculate backend what the real open rate is or how?

Actually the warm up is not inside your campaigns. That's separated. These are different emails. You have your campaigns and warm up campaigns at the same time. So no need to do complicated calculations. You just plug the warm up to your email account and you have nothing special to do.

When I get started with G suite, from what I understood I will be on a trial account with sending limits. Which I need to convert to a paid account so these limits would be lifted. I copied from g suite the following:

After you convert from a free trial account to a paid subscription, your account sending limits automatically increase when both of the following are true:

Your domain has cumulatively paid at least USD 100 (or equivalent)

At least 60 days have passed since reaching that payment threshold

If you bought your domain from Google, the cost to increase your limits is the cost of your domain plus US 100.


I fail to understand what is meant by the above exactly so my sending sending limits would be increased.

Yes, I think you're right, there's something like this to do. I don't remember exactly since my G Suite is old now. But as I remember you have to go out of the trial and force a payment.

Thank you for all those informations ! This thread is gold.
What tool are you using to schedule your email and analyze the opening rate etc. ?

I use a custom tool made for me. But if I wanted to use a tool on the market, I would use MailShake. Some would say it's expensive, but I'd rather spend money on a good cold email tool than spending hours to understand why I have less than 10% open rate with a shitty low cost system.

Email is the marketing channel with the best ROI on earth. It should be OK to spend some dozens of $ for a good cold email tool like Mailshake and a good warm up service like Mailreach. By the way I've tried mailwarm but that's way too expensive and less effective / smart than mailreach.

That's the one of the main differences between a 70% + open rate setup vs a 5% open rate one :)
 
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Yes I warm up with mailreach just like I said earlier.



Actually the warm up is not inside your campaigns. That's separated. These are different emails. You have your campaigns and warm up campaigns at the same time. So no need to do complicated calculations. You just plug the warm up to your email account and you have nothing special to do.



Yes, I think you're right, there's something like this to do. I don't remember exactly since my G Suite is old now. But as I remember you have to go out of the trial and force a payment.



I use a custom tool made for me. But if I wanted to use a tool on the market, I would use MailShake. Some would say it's expensive, but I'd rather spend money on a good cold email tool than spending hours to understand why I have less than 10% open rate with a shitty low cost system.

Email is the marketing channel with the best ROI on earth. It should be OK to spend some dozens of $ for a good cold email tool like Mailshake and a good warm up service like Mailreach. By the way I've tried mailwarm but that's way too expensive and less effective / smart than mailreach.

That's the one of the main differences between a 70% + open rate setup vs a 5% open rate one with custom SMTP stuff :)

Thank you for that very clear answer, I will take a look at Mailshake!
I dont mind spending money on quality product. I'm alone in my company and trying to learn how to cold-mail. Do you have a tool to find the right target/lead so I can send my email to the right person? (I have seen Lead-engine that does this work).
 
@Shatzyo This has been a very useful thread for me as I cold emails are not my thing, thanks for sharing your experiences. My question may be a bit sensitive so don't mind ignoring it completely if it touches your sharing bottom line.

Your process isn't about mass spam, so you need to do good copy. I know some of the very top names in the copy industry and while they would put on airs as if they're the demigods lightly stepping on the wet, early morning grass at the top of the mountain, they will not deny in more private settings that the money is in the list. So, you can't just be grabbing random lists and sending 200m/day, that kind of volume would not produce enough regardless of how good your copy is.

Therefore the question is, what strategy do you favor to procure lists that are related to your promotions (I assume your clients provide lists for their campaigns)? Buy from brokers? Scrap from FB? JVs? Other?
 
I’ve used mailreach before and really liked the ease of use.

I have a system in place to warm up my domains and IP addresses. I’m just posting here so I can find the conversation later when I’m on my laptop.
 
@Shatzyo This has been a very useful thread for me as I cold emails are not my thing, thanks for sharing your experiences. My question may be a bit sensitive so don't mind ignoring it completely if it touches your sharing bottom line.

Your process isn't about mass spam, so you need to do good copy. I know some of the very top names in the copy industry and while they would put on airs as if they're the demigods lightly stepping on the wet, early morning grass at the top of the mountain, they will not deny in more private settings that the money is in the list. So, you can't just be grabbing random lists and sending 200m/day, that kind of volume would not produce enough regardless of how good your copy is.

Therefore the question is, what strategy do you favor to procure lists that are related to your promotions (I assume your clients provide lists for their campaigns)? Buy from brokers? Scrap from FB? JVs? Other?

You're right, I don't do mass spam. Mass spam is dying, it just does not work anymore, except for 0,001%, the smartest guys who still manage to trick the system. These guys should spend time to learn copywriting, that's way better in the long run.

Money is in the list. Not completely. Money is in the list AND in your relationship with the list.

I don't send emails and expect people to buy my customers' service right away online. People who buy lists online or get scraped lists, send them emails with an affiliate offer and expect to make good money out of it : this shit does not work in 99% of the cases and people telling that it works are liars. It worked in the 90s / 20s but not in 2021.

I send emails that get replies. My goal is to get a "You can call me tomorrow at 10 am, here's my number XX.".

The true power of email is its ability to personally connect with anyone. That's not the case of ADS. It helps you establish a relationship with people, so to leverage this you need to focus on creating conversations not focusing on making people click on a random link. (and having links in an email does not help you land in inbox by the way).

And 99% of my lists come from LinkedIn, I target CEOs, CMO, Head of Sales, etc. I just scrape LinkedIn with tools like Snov.io, PhantomBuster, etc..

And regarding the money made with it, that's simple. Let's say you sell a product that costs $500. You should aim to get a lead rate of 1%. That means if you reach out to 200 people per day, 2 are leads = 2 calls. That would represent 40 calls per month.

If you close 10 people out of your 40 leads, you've made $5K. $10k if you sell a 1k product, etc...
 
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Actually yes, Mailreach has become a must for me to get these results. It was not the case before but it's getting harder and harder to have a great inbox rate, even when you're really good.

I'm not saying you can't reach the inbox without this kind of tools, but it'll be very difficult to stay in the inbox over the time, there's 99% of chances that your deliverability will decrease over time. Unless you have a shit load of engagement on your emails and nobody marks you as a spam because everyone likes your email and what you're saying.

I'm a copywriter and I can tell you that even if you sell the best product on earth, you will always piss off some % of people. And spam reports hurt you, way more than before.

And mailreach or other warm up tools help balance this.

I've used Gmass in the past but I don't like it, that's pretty ugly and the UX was really bad. But maybe they improved it.

I use MailShake. There are plenty of tools but the most important is to make sure :

- You can setup a custom tracking domain (gamechanger guys, you don't want to be in the same basket of all the spammers who use the same tool)
- The emails are sent with a delay between each. The longer delay the better.
- You can send follow ups automatically on people who don't reply
- You can send from your Gmail / G Suite account

And for the Gmail accounts : I don't use @gmail.com, that looks cheap and not professional (I work for companies).

I buy domains from Gandi and shoot from a G Suite account. All my domains / clients are on the same G Suite.

And for all the people who use Custom SMTP / Amazon SES / Sendy or other stuff like this to do cold emailing : sorry guys but that's not the best setup for cold emailing. That's shitty.

The best setup to get a GREAT deliverability is to shoot from G Suite accounts, period. Some say Outlook accounts too. But getting 75%, 80% open rate with a Custom SMTP on thousands of emails sent is nearly impossible. You can be happy if you get 30% open rate with this kind of setup. And for me, 30% open rate is damn bad.

And this for one simple reason : the best way to land in inbox is to send like a human, a normal human. And a normal human who does his own prospecting will not setup a custom SMTP usually used to send big blasts of spam emails.

Sorry to intrude on this discussion....
I'm looking for a good email solution.

I'm building my list at the moment but will be sending emails pretty soon.

Would Gmass be a better option than something like senditinblue or mailchimp?
 
I really don't think there is a standard, or I'd say traditional way of doing cold emailing. You test, diagnosed and see which works best for you. There is so much to learn with email deliver-ability, and from experience. You should pay close attention with the reputation of your sending ip's, and that brings about investing in HQ socks, SSH, and others for your campaign. There is no right or wrong on the setups offered here, and we continue to find new setups for cold emailing.
 
I really don't think there is a standard, or I'd say traditional way of doing cold emailing. You test, diagnosed and see which works best for you. There is so much to learn with email deliver-ability, and from experience. You should pay close attention with the reputation of your sending ip's, and that brings about investing in HQ socks, SSH, and others for your campaign. There is no right or wrong on the setups offered here, and we continue to find new setups for cold emailing.
Are you using your own SMTP for cold emailing right now?
 
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