Cold Emailing

[bodyanyash]

I want to start cold emailing to get clients for Social Media Management. Who would be the ideal target of mine and how can I obtain their email? Thanks!

 

[InstaOmega]

I want to start cold emailing to get clients for Social Media Management. Who would be the ideal target of mine and how can I obtain their email? Thanks!

You're gonna want to find people who have business pages on Instagram with low engagement rates or other red flag in their IG account like high percentage of bot followers, bad follower/following ratio, again low engagement rate etc .... Send them DMs or cold email them if you can get their email.

A good pitch could be like,

Hey/Hello ....,
I was scrolling through IG and found your account and thought your .... was interesting. I did notice however you had low engagement or low follower count. Is this a problem you are trying to fix? I'm a social media marketer and I've helped my clients grow xyz ...insert portfolio here... If you'd be interested in working together, lets hop on a Zoom meeting and I'll outline how to move forward.
Best, what ever your name is.

 

[InstaOmega]

You're gonna want to find people who have business pages on Instagram with low engagement rates or other red flag in their IG account like high percentage of bot followers, bad follower/following ratio, again low engagement rate etc .... Send them DMs or cold email them if you can get their email.

A good pitch could be like,

Hey/Hello ....,
I was scrolling through IG and found your account and thought your .... was interesting. I did notice however you had low engagement or low follower count. Is this a problem you are trying to fix? I'm a social media marketer and I've helped my clients grow xyz ...insert portfolio here... If you'd be interested in working together, lets hop on a Zoom meeting and I'll outline how to move forward.
Best, what ever your name is.

This was assuming youre doing IG. If youre doing twitter or Tiktok or anyother smm the msging is very similar as well as the metrics. Hope this helps!

 

[bodyanyash]

This was assuming youre doing IG. If youre doing twitter or Tiktok or anyother smm the msging is very similar as well as the metrics. Hope this helps!

Thanks a lot! How can I find these business pages in bulk? I wanna do it directly thru email, not particularly DM. I was also thinking about linkedin.

 

[InstaOmega]

Thanks a lot! How can I find these business pages in bulk? I wanna do it directly thru email, not particularly DM. I was also thinking about linkedin.

One of my clients is a recruiting firm and they use a lot of Linkedin scraper. Ill pm you her recommendations

 

[Andrew_C3PA]

Analyze your target audience using pages on your competitors' social networks, look for the information you need.
This is a place where your audience is hiding.

 

[mideulz]

Hi

Done this for 5 years

The best way to get clients, is to choose a niche you're confortable with, and very important : companies who make money.

Prepare a portfolio of what you already done, if you haven't no problem, create posts examples on canva.

Then, make a search on Linkedin Sales Navigator (1st month free)

You can scrape all the infos with emails with => https://salespirates.fr/tools-2/ (1 week free)

Then, don't forget to verify emails with https://debounce.io/ (I think 5$ for 5000 emails or so) because if you have a lot of bounce, your deliverability will be low.

Then create your campaign with https://salespirates.fr/tools-2/, add follow ups and don't be too pushy.

Test everything you can : subject line, body, audience etc...

Provide value in each of your emails

You WILL have answers, calls etc...

Make a lot of calls to become good at closing

(Just my experience)

 

[HustleTong]

Profile bio, of course.