TheVigilante
Banned - Multiple Rules Violations
- Aug 31, 2010
- 14,993
- 16,105
Amazon saw its sales surge during the pandemic. And https://fortune.com/2020/05/18/amazon-business-jeff-bezos-amzn-sales-revenue-coronavirus-pandemic/. People stuck at home lined Jeff Bezos’s pockets with even greater urgency than before.
But all that glitters is not gold….
Just like all those screenshots you’ve seen in Facebook Groups, everybody wants to look at the revenue figures. But nobody has been taking the extra costs into consideration...
Amazon spent $600M in COVID-19 related costs in Q1, and it’s not over yet. That cost is expected to grow up to a massive $4B.
Costs surged so high that https://www.youtube.com/watch?v=bNpBoNeGtoA to slow down sales!
Everybody’s out there trying to increase conversions while Amazon, for weeks, actually stopped coupons, product recommendations, promotional deals and all the other features that drive additional revenue.
Not the usual case study, uh?
But all that glitters is not gold….
Just like all those screenshots you’ve seen in Facebook Groups, everybody wants to look at the revenue figures. But nobody has been taking the extra costs into consideration...
Amazon spent $600M in COVID-19 related costs in Q1, and it’s not over yet. That cost is expected to grow up to a massive $4B.
Costs surged so high that https://www.youtube.com/watch?v=bNpBoNeGtoA to slow down sales!
Everybody’s out there trying to increase conversions while Amazon, for weeks, actually stopped coupons, product recommendations, promotional deals and all the other features that drive additional revenue.
Not the usual case study, uh?