I think it's impossible to beat TikTok right now unless some juicy news comes out about their "overlords" and the app gets shut down in the major countries like the US
Never even heard of this app but from similarweb they're at around 1mil clicks last month with Russia as their main geo, if you got an angle which can take advantage of the app's current userbase then definitely not a waste of time, but if you're in a position to choose between this app vs tiktok I would say tiktok everyday
I am hearing about this platform for first time. I do not think it will compete with tiktok.
Likee is focusing on asian countries currently... and there are a lot of app competing to take on tiktok so one/two app will win in the end.
Likee - a global video sharing platform owned by JOYY, has jumped to the 4th most downloaded app worldwide, reaching over 100.2 million active users monthly in over 200 countries. The upward move, reported by Sensor Tower, comes only one month after App Annie positioned the company as seventh worldwide in its annual "State of Mobile" report released in January 2020. That report also noted Likee’s audience growth had out-paced other dominant streaming platforms such as Snap’s Snapchat (SNAP), Netflix and Spotify for total downloads worldwide and listed Tik Tok as fourth.
I was just looking for a thread about Likee. It certainly has a focus on the live streaming element and feels like a TikTok clone that has taken heavy inspiration from YouNow back in the day. A lot of the big TikTok accounts are starting to stream on Likee as well. Probably not the best short term opportunity right now but I'm going to put a little bit of time into Likee, just in case it gains some serious traction.
My clients (who are all in the 'professional influencer' space) say that a lot of influencers are starting to talk about it and deciding whether it is worth creating content.
I was trying to find other people's opinion but couldn't find anywhere here. I searched BHW and there were none threads for Likee. It will be good to share with us info that you have and that you will get in future. If more influencers start using it, we should start as well.
I've just read some articles and installed the Likee App, and was wondering what Blackhatters would say about this. Is it worth investing on Likee? Or it's waste of time dealing with it!
Branding is king but tbh I don't see a problem. If people like the platform and the name isn't terrible, it won't make a difference. As far as we know, they could easily rebrand 6 months down the line as a lot of platforms do.Branding is King, and with the name "likee", i would say it is highly unlikely. Just not as capturing as the other social media names (including Tiktok)
Branding is king but tbh I don't see a problem. If people like the platform and the name isn't terrible, it won't make a difference. As far as we know, they could easily rebrand 6 months down the line as a lot of platforms do.
imho Likee is far more brandable than musical.ly
Branding is King, and with the name "likee", i would say it is highly unlikely. Just not as capturing as the other social media names (including Tiktok)
Branding is king but tbh I don't see a problem. If people like the platform and the name isn't terrible, it won't make a difference. As far as we know, they could easily rebrand 6 months down the line as a lot of platforms do.
imho Likee is far more brandable than musical.ly
There is HUGE opportunity for content on platforms like TikTok & Likee. These are the platforms that people are filling their free time with right now. If you're not already trying to succeed on these platforms, everyone needs to. There is plenty of 'watchtime' to go around rn, and that means more exposure for you.Branding is a key point, but traffic and downloaded numbers are the main point to these apps. TikTok years ago used to not look so serious brand but now it is. And I've seen many people in some countries saying "likee" with double e instead of like, I guess it's a trend in their language.
Totally agree with that. Quarantine days will grow TT & Likee much more than they normally could.