Start over from zero. You're still small, you'll thank me later. Rather than continue like this for months and realizing you could have done it waaay quicker.
Follow these guidelines:
Figure out a NICHE before you start. Rather spent 1 week figuring the niche out than starting without a clear plan.
TikTok is very.. well.. strict. Let's say you post videos of dolphins. If it's just dolphins being cute, clearly.. it's liked by people who like dolphins. Or cute things.
If you then switch it up with, say.. furniture.. your reach will almost vanish.
Photography = is not a niche. That's 1 general broad category. Find a niche within that category.
Try to also be clear on what your end goal is. What do you want to get out of the account? Brand awareness? Reputation? Clients? Leads? Affiliate links?
If your niche is 'portraits', spent some time researching what other photographers on the platform do and take a look at how to make your videos stand out as well.
Look at the different aspects in their videos.
Honestly, you can literally post a video of an egg and have it go semi-viral or full viral. As long as you stick to the right criteria.
So if after figuring out your niche and end goal, you still want to do portraits of people. Then sit down and ask yourself the following questions:
- how can I grab attention in the first micro-second
- what CTA (call to actions) can I add through text or captions
- what effects can I add to keep attention high
- can I keep the videos between 8 to 10 s
- and so on ... (the list is long)
If you just post videos without thinking of the ^above, then you're just going based off luck.
Can you grow your account by just doing whatever and sometimes being 'lucky'? Yes. But the question should be: what is the minimal input strategy to get the maximal output?
I've helped people grow their accounts from 0 to 10k in less than 7 days by posting 1-3 times.
And I talk to people who have been posting for 10 times a day since November and now have 10-20k.
Sure, the latter have as many followers. But they had to post... 10x90-120 days? That's a crazy input for the output they're getting.