Jhake Matthews
Newbie
- Mar 6, 2019
- 32
- 9
Hey man about your problem that you should be way more profitable. Consider these things:
- the generel stuff: how does your store look like? Is it one of those spammy looking shopify stores with all those "special offer badges", "recently bought" and colors that simply don't fit. You said you are selling tshirts and hoodies. Do you display people that are wearing your clothes in your product images? How do you go about branding? Do you follow the same scheme?
- how does your ad look like?: people are on secial media to interact with other people NOT to buy. Know your target audience and see which content they like in general and then try to create ads that are similiar to the content your audience likes.
- impulse buy: does your product solve a problem? Why would someone buy your product? What are the benefits for the consumer? Do your clothes fit into a passionate niche? It is really hard to sell to cold traffic especially when a simple tshirt costs $40. You are still targeting Instagram where a lot of young people hang out. They don't have the money to buy a tshirt for $40 and honestly I also wouldn't unless it is something really special. It is a lot easier to sell products that are below $30 and have a high benefit to the customer's life.
these are some pointers we can use if you plan to go to dropshipping...quoting it for future reference

