Scaling Splogging in 2017

Do you care to share some examples you found in the serps ?
Sorry. They're doing things a little differently to me but it's close enough.

In the wild, we see nature truly work, monstrosities reign and eat as they please. Here we learn how to hunt.
I like this.

Alright, so it looks like we're at that time.

mad-hatter-4.jpg


Earnings for this week: $242.88

It's actually higher there are a good couple of conversions which haven't credited yet and some rebills but we'll not count those yet.

But that isn't the cool part. I'm finally scaling properly.

Not only did I spend some time reverse engineering that guys network of sites but I'm starting to show in the SERPS. It's time to get the farm going. I'm not too concerned about burning domains with the builds that don't work. I know at least one of these work and I want to know if the others do so I'm currently working with three different variations - a fourth to go live in the next few days once I tidy up the code and I'm using a bunch of different types of domains.

I have some things to work to improve the content a bit. I want to speed up the site creation as well. I'll need to work on the hosting side of things and my dev server is starting to groan with the strain so I'll need to expand that as well. And a script to help track traffic numbers and stick them in one place so I don't have to flick between hosts and sites.

But I'm starting to see the light at the end of the tunnel of code and results are popping up.Aim is to have a whole ton of sites live by Christmas and hopefully I'll be thanking myself in the near future.

That all said I have a 12-hour climbing competition tonight and I've had about 3 hours sleep. I'm going to take a nap and get back to this whenever I do actually wake up tomorrow.

 
This is normally where SEO journals die down. All the initial content goes up and they start backlinking then the journal goes dark for a few months while that grind continues.

This is *partly* going to happen here.

I have several different types of domains and several different types of site builds. Some are getting backlinks some are just getting tossed out and left to fend for themselves.

I flip flop every hour between 'this is the best ROI project I've seen in ages' to 'oh fuck all this hosting and domain cash is going down the pan when this flops'.

I keep reminding myself I've seen splogs working in the wild now and the early results are very promising but I have a hard time trusting a project in the beginning. Hasn't stopped me putting in back to back to back 15+ hour days.

Code is pretty much there. I'm bug fixing the smaller bits as I go and there's some changes I need to make but it's workin for now. Hosting is scaled but there's more I need to do there. I'm working on the site setup time that is getting better.

I'm a little burned out on the project now but it's mostly just a waiting game for a while. I'm going to keep scaling and leave the servers doing their thing. Based on the early results I'm hoping I'll start seeing some traction in a few weeks but for now I'm going to let the journal go dark for a while since there won't be much to report. That's the nature of SEO.

You might see me active in another journal or two. I haven't abondoned this I just need to keep busy while I wait to see if this worked.
 
Last 7 days: $437.01

This is just a spike in traffic and conversions, not my scalable setup doing anything yet. That'll be a while yet. For anyone new in SEO this is how it goes. You pump a bunch of time and/or money into an SEO project and 99% of the time it'll take a long ass time before you start to see any kind of results.

When you've done a bunch of sites the same way beforehand this is fine. You know what to expect and you know it'll work. When you're out on a limb blindly trying something it really, really sucks. My mood on this project changes 100 times a day.

I had actually decided to just leave this now and sit and wait to see what happens with it. But then I stumbled into two more splogs in the wild. I swear I wasn't even looking I was trying to take the day off. One of them is honestly just ridiculous. If you'd shown me it a few months ago I would never have believed it got traffic. But looks like it's been around a few years and it's recently updated. It even outranks the original content in some places I can kind of see what's going on I wish I had more examples of this working but I can't get a footprint yet. It's certainly intriguing though.

A bunch of tests up and running with more to come. If this picks up in the next couple of months first thing I'm doing is getting a decent outsourcer to handle some of the initial setup work. I'd much rather spend the time developing than customising these sites though I've streamlined that quite a bit today which will make it easier at least.
 
Thanks for update. Just to clear it up when you said "But then I stumbled into two more splogs in the wild".

so your normal process is not look for niche but looks for other sites which almost looks like a splog (based on the setup) then go after these. If yes how do you find it ? is it using your privately build script?

and good luck your success so far.
 
Interesting Journey. I followed Seyers journey till it ended up dead (least time I checked) will be keeping an eye on this now.
 
I'll be following this as well. Looking fwd for updates.
 
also I forgot to ask about something else which I thought important. How do you manage bounce rates for splogs because sometimes it's even hard manage a respectable bounce rate in real sites so I assume there would be huge bounce rate since the content is auto generated (even if there is relevant ads on the sidebar and site is well setup-ed). Do you think it affects the serp ranking with ctr?
 
Thanks for update. Just to clear it up when you said "But then I stumbled into two more splogs in the wild".

so your normal process is not look for niche but looks for other sites which almost looks like a splog (based on the setup) then go after these. If yes how do you find it ? is it using your privately build script?

and good luck your success so far.

No, I'll start a site in any niche I think I can get and convert traffic in. I've just no idea if this scalable version is going to work so finding indexed splogs give me some hope that I'm not wasting time and money here.

Interesting Journey. I followed Seyers journey till it ended up dead (least time I checked) will be keeping an eye on this now.

He's actually posted an update on this thread a few weeks ago. I was doing it a little but his inspired me to work on scaling.

I'll be following this as well. Looking fwd for updates.

Likely to be a few months. Yay SEO!

also I forgot to ask about something else which I thought important. How do you manage bounce rates for splogs because sometimes it's even hard manage a respectable bounce rate in real sites so I assume there would be huge bounce rate since the content is auto generated (even if there is relevant ads on the sidebar and site is well setup-ed). Do you think it affects the serp ranking with ctr?

I'm *trying* to make my content look as legit as possible and the sites look like real sites rather than default blogs. Trying to find that fine line between scalable automation which will actually rank and readable content. The bounce rate is going to be higher than a normal site but there's not really much I can do about that.

I've got some speed improvements I want to make today/tomorrow to help get some more of these sites done. I've refined the setup process a little more and (I think) improved the onsite SEO of the future builds but time will tell on that front. I've also a new site design I want to try. Not totally sold on it yet I've not seen anything like it in the wild but it's heavily based on the current traffic - just a more scalable variation. It might work. So I'll put out a bunch of these sites as well and see what happens.
 
Last 7 days: $399.73

Got more sites live with a content build I don't like - but wanted to test.

Indexing is going well and some sites are starting to get consistent hits from Google. That is promising.

I've got some more free time this week so I'm going to start expanding this project in two pretty different directions. The existing sites can sit and wait but I need something to work on in the meantime.

1) Parasite splogging

Pretty self explanatory. Wrote the code for a few different sites it'll generate the pages and (hopefully) feed traffic towards my landers. All I need to give it are the keywords, the lander and some room on a server to run.

In theory use be easier and hopefully faster. I'm not planning to do any third tier links just focusing on the sheer numbers of pages getting into the index. The content builds are all specific to the different sites.

Bottleneck here is accounts and proxies but I think it'd be worth trying.

2) Automated Curation

Technically any splogging could be called automated curation. But what I mean is I'm going to convert a few sites to have automated curation which doesn't try to hide the fact it's automated. It'll attribute everything and no spinning etc...

Some big white hat sites use manual curation to beef up their content and usually they're there to feed juice to the ranking money pages. But these pages still index and, on scale, could bring in traffic.

It's about as close to whitehat as this project is likely to get. If I can profitably do this then great I'd rather be mass producing something which actually helps the user. Who knows. It's a half baked idea at best just now but I think I'll have the code ready by early next week.
 
I was given a rather nice Mad Hatter coffee mug for Christmas which reminded me I've let this journal lapse a little. To be honest it'll probably be a case of update when there is something to update now.

Earnings the last 30 days: $1768.97

There was a little more than this but that's the bulk of it. Not bad for a passive income. Some of that will be a quarter 4 spike no doubt but there are daily sales coming in.

I have a bunch of tests running. Different variations of doing this to see what works. Some a lot spammier than others. Some a lot more scalable and some requiring a little work - though my JV running these is a little unreliable at the moment.

Some content builds are straight up spam. Others... honestly you might not know you were looking at an automated site. I've enjoyed building the higher quality ones because in theory, they should have a longer shelf life. But it'll come down to entirely what the search engines make of it.

Some findings so far (in no order just as I go through the stats):

+ Bing doesn't give a fuck. It ranks the spammiest content pretty quickly. Since it's automated it might be worth doing this just to farm Bing. Doesn't matter they have less than 10% of the market share if it pays the bills.

And I've worked as a Bing manual reviewer. The spammy shit would still pass their review process. :p

+ Some sites doing pretty well already. Averaging 1500 UVs from the search engines - mostly Google. Not bad for the first few weeks.

Annoyingly these are the more obvious builds I think will have a more limited lifespan. That said they're also the easiest to produce so maybe it's time to make a shit ton of them and milk it until Google catches on.

Other sites with the same build are struggling. I've said it before and I'll say it again - I do think there's some randomness in the algo. And of course, different niches work differently. Some sites are sitting with 0 (or close to that) in traffic. I'm alright with the 80/20 principle when it's all automated I can mass produce them and drop the ones which don't start to perform in 6 months or so.

+ The less competitive niches are (unsurprisingly) ranking faster. Ones without obvious affiliate links are also performing better.

+ Backlinks matter (no duh).

Updates:

Dealing with a few tech issues. After scaling the dev servers to keep up with the load I have to rebuild all of the proxy stuff to get everything whitelisted. Was putting this off for weeks but it needed to be done.
Some weird issue with Google indexing https versions of sites which don't have an SSL cert... alright Google. I think I read something a while ago about them trying to index https first but surely they should just detect the lack of a cert.

Parasite splogging works. As with any parasite SEO in a new niche, it'll generally rank faster and doesn't require hosting or domains. The trade-off is not only the lack of control and risk that the account gets slapped but the scaling is hampered. Accounts mean proxies and registration which becomes a major bottleneck in the scaling. That said I recently put together a pretty nutsy amount of parasite splog pages. I need to write a little code to get monetized properly but that should be an interesting one.

The additional advantage is some parasite targets come with their own traffic or pick up some pretty quick rankings. Not a substantial amount, but it's nice to see a few conversions here and there while building it up.

I prefer the idea of self-hosted splogging. More control, more scalable and the only update I need to worry about is Google - not the parasite. But I think I'm going to focus on both for a bit. If the self-hosted stuff starts to perform I'll switch purely to it.

I have a fairly decent size test going live tonight to test monetizing lower competition niches. If this works as I'm hoping it will then the plan will be to saturate lower competition niches with both self-hosted and parasite splogs. If I can replicate this 1500/month within the first 6 weeks or so even 20% of the time I think this will be a winning project.

Think that's pretty much it. Still testing a crap ton of shit to see what's working. Mixed results so far but enough to keep me interested. I'm trying to incentivize my JV to get in on this properly. Looking at hiring someone to do the grunt work as well to take a bit of a punt on this.
 
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