The Blackhat Guy
Elite Member
- Oct 15, 2014
- 2,096
- 936
Starting next month, people will be able to click “View Ads” on a Page and view ads a Page is running on Facebook, Instagram and Messenger — whether or not the person viewing is in the intended target audience for the ad. All Pages will be part of this effort, and we will require that all ads be associated with a Page as part of the ad creation process. We will start this test in Canada and roll it out to the US by this summer, ahead of the US midterm elections in November, as well as broadly to all other countries around the same time.
- Include the ad in a searchable archive that, once full, will cover a rolling four-year period – starting from when we launch the archive.
- Provide details on the total amounts spent.
- Provide the number of impressions that delivered.
- Provide demographics information (e.g. age, location, gender) about the audience that the ads reached.
https://newsroom.fb.com/news/2017/1...tising-transparency-and-authenticity-efforts/