Changing URL of a page

[gman777]

If I have a URL like site.com/best-blue-widget, and I add a "today" to the widget(so now it's /best-blue-widget-today), will Google consider it a new page and hence it will have to rank again just like a new page?

Or it's not about the page, but the keyword that you're trying to rank?

 

[Zwielicht]

Yeah, it's considered a new page.

Just 301 redirect the old URL to the new one and you'll be good to go; Google will just update the URL in the SERPs and you should maintain your rankings.

 

[littlewebdragon]

I see no reason for URL change. You can play around with title, post title, keywords on page, but IMO no need for URL change.

 

[Fragmaster]

i love you all

 

[Zwielicht]

i love you all

 

[littlewebdragon]

i love you all

Awwwwww
We love you too! <3

 

[gman777]

Yeah, it's considered a new page.

hOLY sHIT, bro. That was less than a minute(actually 56s and 4ms, I've counted). I didn't know that Flash is your sibling.

 

[aidenhera]

hOLY sHIT, bro. That was less than a minute(actually 56s and 4ms, I've counted). I didn't know that Flash is your sibling.

because this some obvious question right there

 

[djp371]

Agree. With that URL change, a 404 page error will occur. So you need to create a 301 redirect after changing the URL.