My website disappeared from Google US IP

kwoohoo1

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Recently we made some relatively significant changes to our website. We changed pretty much every image on our website, the new images are a smaller file size and better optimized, the website is on shopify, we used an ALT text addon that automatically adds the product name to all images on the site, we noticed our brand name came up more than once in the alt text so we have since corrected that.

At the same time, we also changed some of the text on nearly all of our product pages, this was very important to update visitors on recent changes to our products. The changes were very minor (Maybe 3-4 words per product page)

Perhaps 1 or 2 days after these changes were made, our website completely disappeared from Google.com US for our main brand keyword. We were ranking #1 for this keyword and have been for some time.

2 weeks later and we are still not showing up. The strange thing is, we still show up in multiple other GEO locations such as Google Japan, Australia, Hong Kong, etc.

Our website has disappeared for 3 weeks.

Any help or suggestions would be greatly appreciated!
 
Changing images and text doesn't seem to be the cause. Did you add external links? Is there lots of duplicate content between home page and individual pages? Did you disappear for site:yourdomain.com ?
 
Changing images and text doesn't seem to be the cause. Did you add external links? Is there lots of duplicate content between home page and individual pages? Did you disappear for site:yourdomain.com ?

No, we did not disappear from site:yourdomain.com. We are ranking for all other keywords except for the main one.
 
What you claim makes no sense to me, Google would not penalize your site for adding alt attribute to images or to optimize images, specially because they recommend you to do this so, as bartosimpsoni says you need to check either if you have any duplicate content or if you added backlinks to your website, what I would do in your case is get an excel sheet and add all URL's that are not indexed and analyze those for any pattern on content or backlinks. The other thing it could be is that a competitor has done Negative SEO on your site that is another reason why you check backlinks and just to be sure just check that you are not blocking googlebot with robots, I know is stupid thought but, sometimes when people make updates on sites they block Google on robots and forget to put it back.

Hope it helps!
 
No, we did not disappear from site:yourdomain.com. We are ranking for all other keywords except for the main one.

Then it seems like typical duplicate content or over optimization automatic penalty.
 
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