max cpc

  1. C

    How to Determine Max CPC for New Keywords with No Conversion History

    Hello, I am in the process of setting up a new adwords campaign. I understand that to determine max CPC you must use a formula that involves your profit per conversion, desired return on ad spend, and your conversion rate for that particular keyword or ad group. However, what if you have no...
  2. M

    Reducing CPC with QS 10

    Hi guys, I have a legacy campaign targeting android devices that is having a good performance. One of my top keywords, have a 10 QS, ad relevance average, CTR 20% above average. No competition or very low in my niche. I started this keyword with a CPC MAX of 0.40, the first days my CPC was...
Back
Top