Hi,
I just started working on Facebook ads but don't get the best results. Can anyone guide what is the reason behind this and mistakes I should avoid?
If FB is supposedly so smart when using a CBO that it shows right ad to right person - what's the point of pausing an ad in a CBO?
Wy not just let them run and add new ads as you go and if they hit they hit and if not they just get no impressions.
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