brandsignals

Lately, I've noticed that websites with stronger brand recognition often seem to hold their rankings more consistently. Do you think branded searches send positive signals to Google, even if they're not an official ranking factor? Or is it simply that well-known brands naturally earn better...

I’ve been noticing that sites with more brand searches seem to perform better in rankings. Do you think Google indirectly rewards brand awareness and search demand? Or is it just a correlation and not an actual ranking factor? Would like to hear real experiences.