ZP Tips and Tricks

Zero Parallel Tips and Tricks
The Black Hat World community is a place to share ideas and tips. That?s why we?ll be using this section as a space for sharing valuable Tips and Tricks of the trade for affiliate marketers.

We?ll share useful tips to help grow your business and increase your EPL. There?s always a lot to learn and share, so feel free to share some of your own as well!

TIP OF THE WEEK:
Cross-Platform Approach to Your Site
Optimize your site across all platforms.
When developing sites, consider mobile and take into account the fact that users are accessing your site in other ways than just their desktop. Develop your sites to be mobile and tablet friendly to better optimize your traffic!

Together, we can grow and make money!

Click here to join our fast growing Affiliate Network.

 

TIP OF THE WEEK:
HOW TO CRAFT AN EFFECTIVE PPC EMAIL BLAST
We're always looking for ways to help our affiliates generate more traffic. This week, we discuss how to Engage the User in your PPC campaigns.

Use a CALL to ACTION
Give them the sense of instant gratification by offering a solution simply by "clicking here."

Use PERSUASIVE WORDS
Words are powerful! And when used right, you'll elicit the response you need. Make it personal; Use words like 'YOU" to address the reader directly.

These simple and helpful tips will ensure your PPC campaign pays off.
Read more about SEO by clicking here

Click here to join our fast growing Affiliate Network.

 

TIP OF THE WEEK: How Social is Your Social Media?

I know we're all tired of hearing it, but social media is here to stay. And unless you plan on living under a rock, you know that harnessing the power of Social Media is crucial for the survival of your business.

Just like your reputation is important in everyday life, it should be of no surprise that your Social Media reputation can make or break your company. Even more so, it can affect your Search Engine Ranking.

Increase your reputation in the eyes of Search Engines by taking the following steps:
1. Create active and dynamic profiles on all avenues of social media.
2. Be consistent with your branding; whether in imagery or use of colors in designs.
3. Don't leave major gaps in posting.

So, be social and stay ahead of the Social Media curve.

Click here to join our fast growing Affiliate Network.

 

Excellent tips that you are providing for us. This will be sure to come in handy.

 

Glad to be of help! Please let us know if you have any questions about the tips or the Zero Parallel Affiliate Program.

Thanks!

 

TIP OF THE WEEK:
MISTAKES WE LEARNED FROM IN 2015

1. Don't be in 1997
Old, outdated websites don't work anymore. Maintain a fresh and modern look to your sites.

2. TEXT MATTERS
Use actual text content instead just images. It?s better for SEO.

3. Be SEO Smart
Can?t optimize your site without being SEO savvy. Use the appropriate keywords for better ranking.

4. Good Pubs Make Good Money
We?re all in this together. When you succeed, we succeed. And the best way to do this is to protect our consumers. As such, it?s important to be compliance conscious. In the end, you make more money with clean leads.

5. Your Affiliate Manager is Your Best Friend
It's no surprise that our affiliate managers are here to help. But this relationship is more than just about helping you. We provided hands on assistance to not only ensure your sites and campaigns are designed effectively, but give you tips on how to make more money. It?s a win-win!

Click here to join our fast growing Affiliate Network.

 

TIP OF THE WEEK:
Putting the KEY in KEYWORDS

We?re all aware that keywords run the internet. In fact, as an affiliate marketer, your success depends on how you make use of keywords. The first step on your path to success is understanding the different keyword types.

Do you know the difference between these types of keywords?

1. EXACT MATCH
2. BROAD MATCH
3. LONG-TAIL KEYWORDS
4. NEGATIVE KEYWORDS

To learn more about how these KEYWORDS will impact your success, click here to read the full article.

Click here to join our fast growing Affiliate Network.

 

TIP OF THE WEEK:
The Apps are here! Control AdWords and Bing Ads from your iPhone

It's here. You now have the ability to control AdWords from your iPhone. The app for Android was released in early 2015, so the iOS version was long overdue. Bing ads is already available for both operating systems. Even though you can't manually add keywords, or create a new campaign or text ad, there's a lot you can do that will add value and convenience.

Here are some of the highlights:

• Get campaign stats
• Update budgets and bids
• Disable ads and ad groups

To learn more about the Adwords and Bing ads' mobile APPs, click here to read the full article.

Click here to join our fast growing Affiliate Network.

 

TIP OF THE WEEK:
Are You Using DYNAMIC KEYWORDS?

Overheard at the Affiliate Marketer water cooler... "I need an edge man. Some of the other guys are catching up to me. I need something to kick start my PPC ads." Here's a way of using the AdWords tool that many affiliates have not yet embraced: Dynamic Keyword Insertion (DKI).

DKI is an advanced feature of Google AdWords wherein you (the advertiser) place a small code in your ad that allows you to use one ad for multiple keywords. It saves you from having to write ten different ads (if that's how many keywords you are using).

To learn more about Dynamic Keyword Insertions, click here.

Click here to join our fast growing Affiliate Network.

 

TIP OF THE WEEK:
What Does "Search Friendly Design" Really Mean?
It's in the name. The process of building your website so that it is readable by search engine spiders is what we refer to when we say "search friendly design." This is referred to as "crawlable."

Here are the things you should do so that your website has a search friendly design:
Title Tags, Meta Descriptions and URLs:

• <title> Tag - tells a search engine the "topic" of the page and should be placed within the <head> tag of the HTML document. You should create a unique title for each page on your site. Your title tag is also helpful to searchers because they are usually posted in the search result.
• Meta Description Tag - tells the search engine in greater detail what the page is about and also appears in the <head> portion of your HTML document.
• URL - It's important to remember that the URL to a document is displayed in search results so it's seen by the both the search engine and the user.

Toolbar: This is a great tool to help grade your site's searchability.

Internal Links: It's important to create internal links to other pages on your site. The search engines love when you link to other content on your site.

To view more tips on how to make your website "Search Friendly" click here.

Click here to join our fast growing Affiliate Network.

 

TIP OF THE WEEK:
Do you know your ABCs of SEO?
If every picture tells a story, then every letter does too. We'll help you with your SEO efforts one letter at a time.

A- Anchor Text: The words shown in a web document that link to a different document. It's best to make them as seamless and natural sounding as possible. For example: Something sounds better than something else...

B- Bing: The overlooked search engine. If you're in a highly competitive keyword category, with the high prices on AdWords to go with it, check out Bing for an affordable and profitable alternative to Google.

C- Crawl: A web crawler is a bot, or internet robot if you will, that crawls the web, generally for the purpose of ranking of websites. This is the first step in how search engines rank sites. The crawler reads your site, then decides its relevance and quality.

Think of these as snapshots, put them together and it becomes the album that is your website. Get the entire SEO alphabet. Click here from read A to Z

Click here to join our fast growing Affiliate Network.

 

great tips thank you

 

No problem! We're here to help. Let us know if you have any questions about the tips and / or our Affiliate Program. We return great results for our publishers.

 

TIP OF THE WEEK:
Most Frequently Asked Questions about SEO

That's the million dollar question and rightfully so! It's everyone's goal, and as Google continuously changes its algorithms, you must be ahead of the curve if you want to have your website ranked.
1. Let's get the biggie out of the way: How do I get on the first page?
2. What platforms and software do you recommend for better SEO?
3. Does Social Media really make a difference?
4. Which keywords should I focus on?

We're here to be your resource and answer in this ever-changing world of technology. To check out the answers all these FAQs, click here.

 

not answers all these FAQs?

 

Answers can be found here and we are more than happy to answer any additional questions you may have. Please contact us directly by visiting our site or sending a direct message.

 

TIP OF THE WEEK:
Switch to HTTPS Before Google "Marks" Your Site as Insecure.

If you haven't already made the switch from http to https, it's time you do. Google may well be penalizing you for not having the most up to date, most secure site possible; http has no data security measures, but https does. As an affiliate marketer, security should really be your first priority.

Google has said that without https, Google Chrome will "mark" the site as insecure. This may not be a direct connection to a lower ranking, but over time, we suspect that it will be. As Google continues to emphasize the importance of internet security, it only makes sense that one of the ways to do that is to punish sites that don't have https. Learn how to make the switch by clicking here.

 

TIP OF THE WEEK:
5 TIPS: Work Smarter from Home

Do you work from home?
The numbers indicate that one in five Americans do. We realize that most affiliate marketers do so as well, which is why we thought it'd helpful to provide a few ideas to make the experience a healthier and more rewarding one.

Here are 5 Helpful Tips:
1. Make a Schedule (and Stick to it!): If you work from home, you may think you don't need to make a schedule because you aren't physically going into work. That's a rookie mistake, because you are going into work! It's important to make a schedule and stick to it, because without one, you may start doing less and less work, until you're productivity completely drops.

2. Create a to-do list at the end of your workday: Writers as diverse as Ernest Hemmingway and John Waters say one of the keys to becoming a successful writer is to leave yourself a starting point the next day. You don't want to come into a cold, blank sheet of paper. Likewise, you don't want to start your work day without a sense of direction. Leave yourself a short list of things to do at the end of each day.

Check out all 5 Tips, click here.